Freelancer profile translated to English.
Back to original languageAbout Andreas
I support B2B software companies in successfully establishing new products in the market and further developing existing commercial organizations.
In recent years, I have developed go-to-market strategies, built partner businesses, established subscription models, and further developed sales organizations for enterprise software. I work at the interface between management, product management, marketing, and sales.
My focus is not on short-term sales measures, but on sustainable growth. I support companies in successfully positioning products, optimizing commercial processes, and building repeatable sales structures.
My experience includes API integration, IT Service Management, IT Operations, Asset Management, Cyber Security, and Open-Source Software. I am familiar with both medium-sized companies and international enterprise organizations and their requirements.
I take on interim, fractional, or project-based mandates when companies want to build commercial structures, optimize go-to-market processes, or create new growth impulses.
German
Native or bilingual
English
Fluent
Can work on-site
Traunstein (up to 50km)
Experience
- OpenCelium GmbH,Chief Sales Officer (CSO)April 2025 - Today (1 year and 3 months)Munich, GermanyResponsible for the commercial development, market positioning, and scaling of the software products OpenCelium and DataGerry.Focus areas• Development and implementation of the go-to-market strategy• Business development and market entry• Positioning of new solutions in the DACH market• Building scalable sales and revenue processes• Conducting expert workshops, webinars, and executive presentations• Managing the customer journey from lead generation to contract closingSuccesses• Building a recurring revenue model with over 70 customers• Developing OpenCelium from market launch to an established solution portfolio• Building revenue of around EUR 300,000 within two years of market launch• Supporting the market readiness and market positioning of DataGerry
- becon GmbH,Chief Solution Sales Officer (CSSO)September 2025 - Today (10 months)Munich, GermanyResponsible for the marketing and business development of software solutions in the areas of IT Operations, Cyber Security, Asset Management, and IT Service Management.Focus areas• Development of sales and growth strategies• Business Development• Optimization of sales processes and tool landscapes• Executive Selling• Development of new market approaches• Collaboration with manufacturers and technology partnersSuccesses• Further development of the solution sales business to over EUR 3 million in annual revenue• Introduction of data-driven sales processes• Conducting strategic customer and partner workshops
- OpenCelium GmbH,Head of Solution SalesJuly 2023 - March 2025 (1 year and 8 months)Munich, GermanyFocus areas• Building and developing solution sales after market launch• Development of positioning, messaging, and sales approach• Management of strategic customer projects• Conducting executive workshops and presentations• Close collaboration with product management and marketingResult• Building revenue of around EUR 300,000 within two years of market launch
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Education
- Diplom-BetriebswirtDiplom-Betriebswirt
- MBAMBA
Certifications
- ITIL 4 FoundationPeopleCert2019