Freelancer profile translated to English.
Back to original languageAbout Andréa
Social Media Consultant | SMM & CM
After 5 years in agencies, including 3 years at Supernatifs, I now put my social media expertise at your brand's service.
I have developed and managed high-performing social media strategies as a Community Manager and then Social Media Manager. My role? To create engaging content, manage and foster communities, optimize brand visibility, and run impactful campaigns.
What I bring you:
✔️ A tailor-made social media strategy to maximize your impact
✔️ Effective community management and engagement to boost your interaction
✔️ Creation of engaging content (writing, visuals, videos)
✔️ Performance tracking & reporting to optimize every action
Today, as a freelancer, I support brands and companies in their digital strategy with a creative and data-driven approach.
📩🎙️ Host of the podcast "Le Mot des Autres"
In parallel, I created and host "Le Mot des Autres", a podcast dedicated to imagination, reading, and creativity. A space where we explore the power of words, stories, and ideas, to put imagination back at the heart of our lives.
French
Native or bilingual
English
Conversational
Spanish
Conversational
Can work on-site
Lyon (up to 50km)
Experience
- SupernatifsJunior Social Media ManagerMarch 2024 - January 2025 (10 months)Lyon, France🚀 3 years at Supernatifs: an immersion in the heart of social mediaFor 3 years at Supernatifs, I evolved as a Community Manager and then Social Media Manager, working daily on high-performing social media strategies for various brands.I had the pleasure of supporting them as CM: Valrhona, Barilla, Pom'Potes, Florette, Ipone, Espace Emeraude, Brandt, ixina, APM podcast.I had the pleasure of supporting them as SMM: Barilla, Laboratoire Gallia (management and hosting of the "Parentissage" podcast), TBS, Pom'Potes.🎯 My key responsibilities:Community management and engagement: creation and scheduling of engaging content, moderation and interaction with audiences.Development of social media strategies tailored to client needs and objectives.Creation of impactful content: writing, visuals, videos, and stories optimized for each platform.Performance monitoring and analysis to refine strategies and maximize campaign impact.At Supernatifs, I learned to balance creativity and data, anticipate trends, and build strong communities around brands.
- SupernatifsCommunity ManagerFebruary 2022 - April 2024 (2 years and 2 months)Lyon, France🚀 3 years at Supernatifs: an immersion in the heart of social mediaFor 3 years at Supernatifs, I evolved as a Community Manager and then Social Media Manager, working daily on high-performing social media strategies for various brands.I had the pleasure of supporting them as CM: Valrhona, Barilla, Pom'Potes, Florette, Ipone, Espace Emeraude, Brandt, ixina, APM podcast.I had the pleasure of supporting them as SMM: Barilla, Laboratoire Gallia (management and hosting of the "Parentissage" podcast), TBS, Pom'Potes.🎯 My key responsibilities:Community management and engagement: creation and scheduling of engaging content, moderation and interaction with audiences.Development of social media strategies tailored to client needs and objectives.Creation of impactful content: writing, visuals, videos, and stories optimized for each platform.Performance monitoring and analysis to refine strategies and maximize campaign impact.At Supernatifs, I learned to balance creativity and data, anticipate trends, and build strong communities around brands.
- Groupe CBHMarketing OfficerSeptember 2021 - March 2022 (6 months)Lyon, FrancePress Relations:• Writing and sending of various press releases• Outreach to media outlets• Contact and relationship with influencers (from 1K to 1M followers)• Press brunch presentationsEvent Management:• Organization of one-off or recurring events; Jazz Aperitifs at L'Officine, Open Air Jazz at Le Grand Réfectoire, launch of the brunch by Chef Marcel Ravin at Le Grand Réfectoire, Halloween Haribo party at the Hard Rock Cafe...• Creation and promotion of eventsCommunity Management:• Management of social networks for various establishments (via Hootsuite)• Management of customer reviews on different platforms (Tripadvisor, Google, Facebook, Yext)• Content creationContent Writing:• Creation of blog/press articles• Rewriting of texts (websites)Digital Marketing:• SEO• Website management• Website creation• Graphic design of various materials• Photo taking and editingCrisis Communication:• Management of the COVID-19 crisis
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Education
- MSc 2 Marketing, communication & stratégies commerciales, MarketingINSEEC MSc & MBA2021MSc 2 Marketing, communication & stratégies commerciales, Marketing
- MSc 1 Luxury Management, ManagementINSEEC MSc & MBA2020MSc 1 Luxury Management, Management