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Andrea B.AB

Andrea B.

Social Media & Influence Strategy Consultant

€450/day
74 projects
Strasbourg, FR
8-15 years

Average response time: 4 hours

Freelancer profile translated to English.
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About Andrea

Social media shouldn't just be a series of posts. It should support your goals: increase your visibility, attract the right clients, and strengthen your positioning.

👋 I've been aSocial Media & Influence Strategy Consultantfor over 9 years. I support SMEs, e-commerce businesses, startups, and associations in structuring, optimizing, and developing their digital communication.

I work on both one-off projects and long-term assignments, in French, English, and Spanish, for local and international projects.

What I can bring you

✔ Audit of your digital presence and actionable recommendations
✔ Definition of a Social Media strategy tailored to your objectives
✔ Structuring of your editorial line and content calendar
✔ Influencer marketing: research, management, and campaign monitoring
✔ Performance analysis and continuous optimization
✔ Coordination of multi-market projects (France, Spain, UK...)

Some sectors I've worked with

  • E-commerce
  • Parenting & Health
  • Tourism
  • Culture
  • Associations
  • SMEs & Startups

Why work with me?

✔ Over70 projects completed
✔ Average rating4.9/5
✔ Dual strategic and operational vision
✔ International communication experience

My offers

🔹 Social Media Audit
🔹 Editorial & Social Media Strategy
🔹 Influencer Marketing
🔹 Strategic Support

📩 Need to structure your communication, develop your visibility, or launch a new project? Let's discuss your goals to build a tailored strategy.
  • English

    Fluent

  • French

    Fluent

  • Spanish

    Native or bilingual

  • Galician

    Native or bilingual

Can work on-site
Strasbourg (up to 15km)

Experience

  • JAMM Production
    Brand Strategy & Content Strategy Consultant
    ENTERTAINMENT AND LEISURE
    June 2026 - July 2026 (1 month)
    Strasbourg, France
    Strategic support for a musician, director, and content creator in structuring their personal brand and developing their digital ecosystem.

    Mission:

    • Conducted a strategic audit of platforms, content, and positioning.
    • Defined brand positioning and editorial identity.
    • Built a personal brand strategy centered on the artist's name.
    • Identified priority audiences and editorial pillars.
    • Developed a long-term YouTube growth strategy.
    • Designed a content creation and reuse system.
    • Defined the role of each platform (YouTube, Instagram, LinkedIn, TikTok…).
    • Developed a launch roadmap and a prioritized action plan.
    • Created an operational checklist to support implementation.

    Deliverables:

    • Strategic audit.
    • Positioning recommendations.
    • Personal brand strategy.
    • Editorial strategy.
    • Development roadmap.
    • Operational action plan.
    Communication Strategy Brand Strategy Content Strategy YouTube Storytelling
  • ByUs SARL
    Social Media Manager – European Multi-Market Deployment
    E-COMMERCE
    October 2021 - February 2026 (4 years and 3 months)
    Luxembourg, Luxembourg
    Managed and harmonized the social media strategy for a brand present in several European markets (France, Spain, Germany, UK, Netherlands).

    Structured a multi-country editorial architecture ensuring brand consistency, cultural adaptation, and message alignment according to local specificities.

    Cross-border deployment on Instagram, Facebook, LinkedIn, Pinterest, and TikTok, with international coordination of editorial calendars.

    Produced content (SEO, visuals, video) and managed performance to optimize engagement and growth in each market.
    Multi-market Social Media Strategy France → Europe Deployment International Coordination Content Cultural Adaptation Performance Analysis & Optimization
  • ByUs SARL
    Influence Marketing Manager
    E-COMMERCE
    January 2023 - February 2026 (3 years and 1 month)
    Luxembourg, Luxembourg
    Defined and deployed an influencer strategy across Europe, aligned with brand awareness and performance objectives.

    Structured a multi-country creator portfolio and coordinated cross-border activations.

    Managed campaigns end-to-end: strategic framing, selection, negotiation, deliverable tracking, and results analysis.

    Contributed to establishing a harmonized and scalable European influencer ecosystem.
    European Influence Strategy Influencer Campaign Management Negotiation & Creator Partnerships Multi-country Coordination ROI Measurement & Reporting

Reviews

4.9

Out of 63 ratings

CélineC

Céline

DIMI SL

Reviewed on 4/29/2022

Andrea is very effective in helping us raise awareness about the Epstein-Barr virus.
CélineC

Céline

DIMI SL

Reviewed on 4/6/2022

A relevant analysis of our social media. Andrea knows how to point out what's wrong and what should be implemented.

Recommendations

LR
FU
Emmanuel MenegozEM
+7
Lise Radoszycki and 9 other people have recommended Andrea

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Education

  • Master's in International Marketing and Communication
    European High School Campus Stellae
    2017
    Les suivantes sont les noms des matières que j'ai étudiée : - Développement des compétences de gestion. - Recherche et sélection des marchés internationaux. - Gestion de Projets. - Gestion de Commercialisation Internationale. - Marketing Mix International. - Marketing en Internet. - Stratégies de Marketing International. - Marketing en ligne. - Marketing et Communication.

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