About Ana
Spanish
Native or bilingual
English
Fluent
Portuguese
Conversational
Experience
- DigitaLemon!Co-Founder DigitaLemon!SOCIAL NETWORKSJanuary 2022 - May 2024 (2 years and 4 months)Málaga, SpainAfter three years leading Digitalemon as CEO, I have developed a comprehensive (360°) vision of digital marketing, personally handling the strategy and execution of complex projects. My differential value lies in the ability to align marketing tactics with business objectives:Brand Strategy and Leadership: As head of branding, I don't just design identities; I build brand purpose. I understand how to position a company to stand out in a competitive market, ensuring consistency across all touchpoints.Web Architecture and SEO: I have led the creation of websites from scratch, focusing not only on design but also on technical architecture and SEO optimization to ensure organic visibility and a user experience that converts.Performance Management (Google Ads and Social Ads): My experience in Google Ads allows me to manage investment budgets with a total focus on ROI (return on investment), optimizing campaigns to maximize results at the lowest possible cost.Strategic Social Media: My social media management (Instagram, LinkedIn, TikTok) goes beyond posting; it's about engagement based on business objectives, creating loyal communities, and expanding brand reach to new platforms organically and paid.Business Vision and Statistical Control: Having been CEO gives me a competitive advantage: I understand the metrics that truly matter to a business. I master statistical control and analytics studies to report results that aid strategic decision-making.Integrated Management and Adaptability: My ability to handle all areas (web, SEO, Ads, email marketing) ensures seamless execution, where all pieces of digital marketing work in coordination.
- AL ÁNDALUS TRADUCCIONESMarketing TechnicianPUBLISHINGApril 2023 - Today (3 years and 4 months)Málaga, SpainMy work with Al Andalus Traducciones has provided me with key specialization in global communication and international market management:Multilingual and Multicultural Marketing: I led content strategy for an international audience, understanding that it's not just about translating, but adapting the message and brand image to different cultural contexts and markets.International and Local SEO: I was responsible for positioning translation services in search engines, working with specific keywords and local and global SEO strategies to attract clients in various countries and professional sectors.High-Precision Branding Management: In a sector where precision is vital, I managed corporate image, ensuring communication was impeccable, technical, and professional, enhancing brand authority on LinkedIn and corporate channels.Conversion in B2B Services: I developed and optimized the website and email marketing campaigns focused on a professional audience (B2B), simplifying lead generation processes and improving conversion rates for specialized services.Standardization of Digital Processes: I implemented control systems and workflows that allowed for the coordination of the company's digital presence with its daily operations, ensuring that the website and social media were a faithful reflection of its operational excellence.
- Diferentes empresasData SpecialistJanuary 2021 - November 2021 (10 months)Málaga, SpainI analyze companies' positioning data, websites, and social media, recommending the best strategies for their SEO, SEM, and Online Reputation.
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Education
- AWS Cloud Practitioner Essentials (Second Edition) (Spanish): Final knowledge assessment for IT, Communications, and Support ServicesAmazon Web Services2021AWS Cloud Practitioner Essentials (Second Edition) (Spanish): Evaluación de conocimientos final del , Informática, comunicaciones y servicios de asistencia
- Course, Project Management with Agile Methodologies and Lean ApproachesFundacion Telefónica2020Curso, Gestión de Proyectos con Metodologías Agiles y Enfoques Lean