Freelancer profile translated to English.

Description

My name is Anastasia, I am 26 years old and I am currently doing a work-study program for my master's degree.

Currently, I work as a work-study student for the company Charmani, which owns 5 Nocibé franchises and the e-commerce site Avenue des Parfums.

I am proficient with several CMS: WordPress, Prestashop, Ibexa, as well as Drupal. I have participated in several website redesigns in my previous experiences.

My main responsibilities:

- Management and updating of the e-commerce site (content, pages, UX optimizations)

- Participation in the communication strategy and annual marketing action plans (creation and monitoring of the communication plan from A to Z)

- Creation of digital content (blog posts, visuals, social media)

- Implementation and management of emailing & SMS campaigns

- Monitoring and coordination of partners and brands

- Monitoring of marketing and partner budgets (promotions, commercial operations)

- Analysis of performance and key figures (campaigns, marketing actions, partner results)

- Community management and moderation (messages, comments, interactions).

I am also in direct contact with major brands to implement commercial promotions and showcase their products on our social networks and website (Dior, Guerlain, Chanel…).

I also have experience in video editing, particularly for content intended for TikTok, Facebook, and Instagram.

I wish to put my knowledge and skills at the service of your company and support you in your digital projects.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

Charmani
Marketing, E-commerce and Digital Communication Assistant
FASHION AND COSMETICS
August 2024 - Today (1 year and 11 months)
Ancenis, France
Working within a network of franchised perfumeries (Nocibé) and the Avenue des Parfums website.

🎯 Responsibilities:

My main responsibilities:

- Management and updating of the e-commerce site (content, pages, UX optimizations)
- Participation in the communication strategy and annual marketing action plans (creation and monitoring of the communication plan from A to Z)
- Creation of digital content (blog posts, visuals, social media)
- Implementation and management of emailing & SMS campaigns
- Monitoring and coordination of partners and brands
- Monitoring of marketing and partner budgets (promotions, commercial operations)
- Analysis of performance and key figures (campaigns, marketing actions, partner results)
- Community management and moderation (messages, comments, interactions).

Skills: Adobe Photoshop · Canva · Marketing Assistance · Online Community Management · PrestaShop · Business Development · Online Content · Social Media Communication · Communication Planning · Communication Plan Creation · Kiliba · Carts-Guru
Prestashop Canva Community Management Communication Strategy Social Media Communication
Groupe LT-S
Social Media Manager
ENVIRONMENTAL
April 2024 - August 2024 (4 months)
Saint-Julien-de-Concelles, France
For four months, I had the opportunity to work at LT-S, a company bringing together six committed and eco-responsible brands.

🎯 My main responsibilities:

Managing social media communication (Instagram, Facebook, TikTok) for five brands

Creating and planning the editorial calendar

Producing visual and video content (editing, photography)

Writing blog posts on WordPress

Collaborating with influencers to increase brand visibility

A very enriching experience that allowed me to combine creativity, strategy, and environmental commitment 🌱
Visual Content Creation Blog Post Writing Blog Instagram TikTok
COMETE-J.PARIS - Fayat Lifting Solutions
Communication Officer
CIVIL ENGINEERING
January 2023 - December 2023 (1 year)
Nantes, France
For one year, I completed my Bachelor's degree within the FAYAT MÉTAL Division group (CJP, ADC, VILQUIN, CASTEL & FROMAGET).

🎯 Main responsibilities:
Complete redesign of 5 websites on Ibexa
Creation of a complete showcase website on WordPress
Design of print and digital materials (flyers, booklets, brochures, etc.)
Management and animation of social networks
SEO optimization on several sites
End-to-end management of digital projects
Implementation of competitive and sectoral intelligence

A formative and versatile experience that allowed me to strengthen my skills in digital communication, project management, and content strategy.
Ibexa Web Writing SEO Writing Instagram LinkedIn