Freelancer profile translated to English.

Description

I am a freelance copywriter and a specialist in global communication, combining creativity, editorial rigor, and attentive listening to clients. With over several years of experience in communication, writing, and project management across various sectors (pharmaceutical industry, finance, public authorities), I now put my skills to work for your strategic written communication.

🖋️ What I do – My Copywriting Services

✍️ Persuasive Writing & Storytelling

Creation of written content tailored to your needs: clear, impactful, and conversion-oriented messages.

Development of storytelling that enhances your message, strengthens your brand identity, and engages your audiences.

Adaptation of tone, style, and messages according to your objectives, target audience, and communication channel.

📄 Content Creation for Various Media

Blog articles or SEO-optimized content.

Website pages, landing pages.

Newsletters, email campaigns, and email sequences.

Press releases and institutional content.

Short-form content for social media, impactful taglines, and captions.

🎯 Strategic Communication

Definition of the key message, editorial positioning, and structuring of ideas.

Implementation of relevant editorial guidelines consistent with your objectives.

Consulting on text optimization to increase engagement, retention, and conversion.

🧩 Multi-Format & Multi-Sector Writing.

Experience in institutional, event, and commercial communication.

Ability to work on corporate, marketing, advertising, or informational content, adapting the writing style to each audience.

Message consistency across different channels (digital, print, internal/external communication).

Industry field of expertise

Languages

English
Fluent
Spanish
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

CAF
Innovation Referent - Copywriter
PUBLIC SECTOR
June 2022 - Today (3 years and 11 months)
Caen, France
My role within the institution is to infuse innovation across all departments. I also act as a communicator within the organization, notably through the creation of both internal and external web content, and it's these skills I wish to highlight to help promote your business.
Content Marketing Visual Communication Digital Communication Web Writing Copywriting
CERFRANCE
SME/VSE Business Advisor
CONSULTING AND AUDITS
February 2019 - May 2022 (3 years and 4 months)
Avranches, France
During this assignment:
I made the numbers speak.
I transformed accounting and financial data into clear, useful, and convincing messages for managers.
I supported business leaders by giving meaning to the numbers and facilitating decision-making.
I wrote educational and impactful content that highlighted the firm's expertise and strengthened client relationships.
Copywriting Financial Analysis Executive Coaching Change Management Business Valuation
La Manche Libre
Press Correspondent
PRESS AND MEDIA
June 2015 - December 2024 (9 years and 5 months)
Avranches, France
I covered local news by identifying, prioritizing, and highlighting editorial content of significant interest.
I wrote clear, engaging articles faithful to the facts, adapting the angle, tone, and style to the readership.
I transformed raw information into impactful narrative content, ensuring the strength of headlines, the flow of texts, and the power of the message.
I conducted interviews, summarized discussions, and presented the essential information with precision and storytelling skill.
I worked while respecting deadlines, editorial guidelines, and publication constraints, all while developing a persuasive, accessible, and reader-oriented writing style.
Copywriting Web Writing Storytelling Synthesis Skills Interviewing