Freelancer profile translated to English.
Back to original languageAbout Anaïs
Nobody knows how your product or service will be received by your target audience: neither you, nor I.
The only people who can say are your users 🤓
My name is Anaïs, and my job is not just to create a website or an app.
My job is to create an *experience.*
The principle of UX is toalways start with the humanwho will use the interface we create, so that everything is easy, fluid, and simple to understand for that person... And to achieve your goals 💸
In short, we want at all costs to avoid the "ohhh, what is this #@!*$, it doesn't work!"
We've all experienced this online, it's frustrating and disappointing. Everything we don't want.
Since the creation of my company, I have helped create experiences that have:
• simplified the journey for those who send their packages with La Poste,
• made tracking employee interviews lighter and more pleasant for HR / managers,
• joyfully surprised all the foodies who order their McDonald's via Click & Ready,
• strengthened the relationship between members and mutual insurance for a more human approach,
• helped create even more magic for the lucky ones going to Disneyland,
• reassured sports bettors on PMU by facilitating the management of their bets and limits,
• put women's football in the *spotlights* with the first media site dedicated exclusively to this sport (proudly French 🇫🇷).
All these projects have allowed me toimpactpeople's lives on many levels, and, eventually, my clients have been able tosellmore easily.
An experience is not just beautiful design, it's above all about creating emotions.
You're in the right place if that's what you want to do.
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Ready to tell me more about your project?
📩 hello[a]anaissalis.com
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🛠 My favorite tools:
Figma • FigJam • Pen & paper • Notion
French
Native or bilingual
English
Native or bilingual
Portuguese
Fluent
Spanish
Conversational
Italian
Conversational
Can work on-site
Paris (up to 20km), Lyon (up to 20km), Marseille (up to 20km), Nice (up to 20km), Bordeaux (up to 20km)
Experience
- PANISERO - TestapicUX Researcher - Certified Partner ✅RESEARCHJuly 2021 - Today (4 years and 11 months)Paris, FranceCertified Testapic partner for remote user testing, I work occasionally with Testapic UX Researchers to analyze and report on unmoderated tests for various projects and test types!Video user tests • Questionnaires • SurveysI have worked on studies for:Disneyland Paris, LVMH, McDonald's, Oscaro, PMU, La Poste, Nexity, April Assurances, ...
- GIE COVEA AGORACustom Design - HR / Manager Interview Management InterfaceBANKING AND INSURANCEMay 2021 - July 2021 (1 month)Paris, France- Facilitation Workshops: preparation, onboarding, and facilitation of Design Thinking workshops remotely, 2 workshop groups (4 to 8 people) for 2 different personas- Definition of user journeys (mapping) following the workshops- Paper sketching of the "Cockpit" interface- Lo-Fi Prototyping (wireframes) of 15 key screens for the "Cockpit", the HR / Manager interview management and piloting tool- Design Reviews: presentation of the screens and/or deliverables created to the workshop group, feedback on post-its, and round-table to detail screen feedback- Guerilla testing on the prototyped interface (7 users)- Writing of the functional specifications document- Presentation of the project and the Lo-Fi interface to stakeholders- Project management: project schedule, participant onboarding for workshops, regular project follow-up meetings, meeting minutes, weekly reports (video), 3-month "after-sales service" after project delivery to support the technical team---Tools used:Adobe Xd, Figma, Miro
- Anaïs Salis - FreelanceUX / Product DesignerCONSULTING AND AUDITSSeptember 2020 - Today (5 years and 9 months)Paris, France✦ Webdesign / UX Design / UI Design:Website design (showcase or e-commerce site) to enhance your brand online and attract your customers.Sketching · Wireframes (Low-Fidelity) · Mockup and prototyping · High-Fidelity Prototype · Interactive Prototype✦ Conducting heuristic evaluations and user research:Which method to choose for a website redesign? What improvements to plan? How to know if our website / e-commerce will appeal to customers? What difficulties do they encounter in the journey? What budget to plan?These are questions you will have answers to (more than satisfactory) to help you optimize your website / e-commerce, and increase your online revenue.User testing · Video testing · Questionnaire · User Research · Strategic recommendations✦ Facilitation & Design Thinking:Facilitation and Design Thinking workshops are creative workshops open to everyone (especially "non-creative" roles!). Nothing better than a workshop to get all your ideas on paper, boost your creativity, and innovate together on new solutions.Facilitation workshops · Collective intelligence co-creation · Design Thinking · Design Sprint✦ Web project management:A well-defined and well-managed project is a project that runs smoothly and without hiccups for everyone. Fortunately, I have solid agency project management experience, so with me, there's no question of leaving you in the dark. You will always know where we are going and the status of your project.Project functional scoping · Planning · Web project management and monitoring · Communication
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Education
- UX Design MasterECV Digital2020**Enseignements :** Psychologie cognitive, Anthropologie, Sociologie, Ethnologie, Comportement du consommateur, Prototypage, Ergonomie & Architecture, Design d'interface, Design Thinking & Sprint Design, Tests utilisateurs, Business Model & Innovation. **Ateliers :** 1 semaine de Sprint Design, 1 semaine de Design Thinking, 1 workshop Gaming UX, 1 semaine de projet autonome sur la "carte d'étudiant 4.0" avec 103 collaborateurs, ... **Hackatons :** Hack for Planet avec la Fondation GoodPlanet (2019), Hack for Impact avec BNP Paribas (2020). **Concours / Compétitions :** 2020 : GEO Magazine / Prisma Media (travail en remote, audit UX, ateliers Design Thinking, wireframes et prototype Hi-Fi du site internet, opération de communication marketing) - 2e place. 2019 : Fondation GoodPlanet (campagne de communication On/Offline, création d'application et dispositif phygital) - 2e place. **Projets :** Travail sur la mobilité en 2025, Ethnographie sur l'immigration sur le territoire français en 2020, Analyse sociologique sur l'observance des patients atteints de polyarthrite rhumatoïde, Livre blanc sur les innovations alimentaires, Out Of School : le rôle d'un designer dans la société de demain.
- Bachelor in Project Management - Digital StrategyESP School of Advertising, Communication and Marketing2018Enseignement en communication et stratégie digitale. Community Manager & Assistante e-RP dans une agence de relations presse (alternance).
Certifications
- Voltaire Certificate - Business SpellingProjet Voltaire2019