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Anais RakoverAR

Anais Rakover

Communication and e-PR Consultant

€450/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anais

With my experience in communication: PR and Digital in the beauty and fashion industry, both in agencies and for clients (KENZO Parfums, LVMH Fragrance Brands, Louboutin...). I have been working as a Freelancer for several years for brands in lifestyle, beauty, gastronomy, and sports...

I support brands looking to integrate Public Relations, influence, and Community Management into their communication strategy by proposing tailor-made operations and creating original content.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km), Chamonix-Mont-Blanc (up to 10km), Annecy (up to 10km)

Experience

  • BMRP
    Beauty Press Officer
    PRESS AND MEDIA
    February 2017 - September 2017 (8 months)
    Paris, France
    Budgets: COTY Group - Lacoste Parfums, Wella Professionals, System Professional, Sebastian, Nioxin - Monoprix Beauté, Technogym

    Management of press campaigns, monthly client reporting and campaign analysis, competitive intelligence, contact with journalists (lunches, follow-ups) creation of press kits and press releases, organization of events (parties, trips, press conferences), establishment of partnerships/contests with the press and beauty blogs.
    Press Relations Event Management Blog Communication
  • GRAIN DE SEL AND CO
    Project Manager
    PRESS AND MEDIA
    October 2017 - Today (8 years and 8 months)
    Paris, France
    Consulting & Strategy

    How to communicate effectively to the right audience?
    Identify your marketing target to find the most relevant influencers who best represent your values and are close to the audience you want to reach.

    E-Reputation & E-PR

    How to best use the talents of the Web to increase your notoriety and e-reputation?
    Grain de Sel & Co's mission is to help you build a lasting and effective relationship with digital personalities with strong prescription power, while defining objectives and KPIs that will be key to the success of the collaboration!

    Content Production

    How to surround yourself with the most competent experts to design and produce the most relevant content?
    Grain de Sel & Co involves its influencers in the creation of qualitative and authentic content: video tutorials, blog post writing, product placement, brand social media 'hacks', and shout-outs...
    Project management and follow-up from influencer identification and activation to monitoring and analysis of results.

    Community Management

    How to bring brands and companies to life on social media so they acquire a lasting lifestyle image?
    Grain de Sel & Co is committed to creating content on social networks for brands that wish to gain influence.
    Press Relations Communication Strategy Community Management Strategy Digital Communication

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Education

  • MBA Media, Communication and Event Management
    ESG
    2015
  • Communication Manager
    EFAP
    2014

Skill set

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