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Anaïs HollardAH

Anaïs Hollard

Journalist – Senior SEO Writer

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anaïs

Independent journalist and SEO web writer, I help companies, agencies, and media create clear, reliable, and useful content, designed for both readers… and for business objectives.
Whether it's energy, transition, innovation, tech, finance, services, or societal issues, I put journalistic rigor at the service of editorial performance.

For over 8 years, I've worked on various formats:
blog articles, in-depth reports, interviews, web pages, landing pages, newsletters, branded content, and complete editorial systems. I am involved in content production as well as structuring editorial and SEO strategies, always with a pragmatic approach: clarity, consistency, impact.

What sets me apart
  • A dual journalism & SEO skill set.
  • Strong expertise in energy, transition, environment, and innovation topics.
  • Clear, elegant, and results-oriented writing.
  • Reliable and autonomous operation.

My main areas of intervention
  • Writing SEO articles, thematic reports, and editorial content
  • Copywriting: web pages, landing pages, acquisition-oriented messages
  • Development of editorial calendars and content strategies
  • Optimization and rewriting of existing content (readability, structure, conversion)
  • Newsletters, loyalty content, and editorial systems
  • Collaboration with marketing, acquisition, product, and communication teams

My preferred areas

Energy and transition, environment, innovation, tech, economy, services, impact, societal issues.
But above all: any subject that deserves to be made understandable and relevant to its audience.

My philosophy

I don't produce content “to fill pages”.
I build texts that clarify, reassure, explain, and engage, in service of your image, your visibility, and your objectives!
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 10km)

Experience

  • SELECTRA
    Editor-in-Chief - News
    ENERGY AND UTILITIES
    April 2022 - May 2023 (1 year and 2 months)
    Paris, France
  • SELECTRA
    Content and SEO Manager
    ENERGY AND UTILITIES
    October 2020 - March 2022 (1 year and 5 months)
    Madrid, Spain
  • Magamo
    Content Manager
    CONSULTING AND AUDITS
    May 2019 - September 2020 (1 year and 5 months)
    Paris, France

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Education

  • Master's Degree in Editorial Consulting & Communication
    Paris-Sorbonne University
    2018
  • Master's Degree in Political Philosophy and Ethics
    Paris-Sorbonne University
    2017

Skill set

Categories