Freelancer profile translated to English.
Back to original languageAbout Anaïs
I support brands that want to develop a consistent and, above all, strategic online presence, not just a "pretty" one.
My approach is global: I don't just create content. I also work on strategy, project management, and coordination to structure effective and sustainable communication (campaigns, partnerships, influence, newsletters/CRM, materials, etc.).
✨ What I particularly enjoy: working with brands that have a story to tell – restaurants, shops, boutiques, independent businesses – and transforming their ambiance, values, and products into content that entices and attracts the right customers.
🎯 My goal: to help brands build a strong identity and an aligned online presence by combining marketing strategy, art direction, content creation, and management.
Feel free to contact me to receive my portfolio.
French
Native or bilingual
English
Conversational
Portuguese
Conversational
Can work on-site
Paris (up to 50km)
Experience
- GEDSMARKETING PROJECT MANAGEROctober 2024 - Today (1 year and 8 months)Definition and deployment of the communication strategy (campaigns, annual planning, content) Management of cross-functional projects (events, e-shop, filming, materials) Content creation: social media, blog, newsletters, print materials Emailing & CRM: segmentation, customer journeys, writing marketing and transactional emails Coordination of Ads agency / partners / influencers, performance monitoring & reporting Community management & moderation (Facebook + student groups)
- BNP Paribas CardifREMOTE ADVISORJanuary 2022 - September 2024 (2 years and 8 months)Identify and respond to customer requests (Front office and back office) Knowledge of customer journeys and products Onboarding of new employees
- CAF du CalvadosUSER SERVICE ADVISORJanuary 2016 - January 2020 (4 years)Guide and inform beneficiaries Adapt to different audiences Provide responses by email or phone Digital assistance with users Organization of internal events
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Education
- COMMUNITY / SOCIAL MEDIA MANAGERIMCI Formation2024COMMUNITY / SOCIAL MEDIA MANAGER
- USER SERVICE ADVISOR CERTIFICATEInstitut 4.102018CQP CONSEILLERE SERVICE À L'USAGER