About Anaïs
French
Native or bilingual
English
Fluent
Experience
- Dutch Nail CosmeticsSEO Audit + User Experience Analysis on Shopify StoreSeptember 2025 - October 2025 (1 month)Performed an audit of Dutch Nail Cosmetics' Shopify store, with a dual approach:
- SEO: technical analysis, page structure, markup, content, mobile performance, indexing, and recommendations to improve organic visibility
- User Experience: evaluation of the purchase journey, offer clarity, ergonomics, friction points, and optimization areas to improve conversion
- Abyss GlassCustom Email Mockup + Setup of all Klaviyo flowsAugust 2025 - September 2025 (1 month)For Abyss Glass, created a personalized email mockup integrating the brand's visual identity, designed for readability and marketing effectiveness.Full deployment of email automation on Klaviyo, with the configuration of key automated flows:
- Welcome email
- Cart abandonment
- Order confirmation and follow-up
- Follow-up and loyalty
- Nowa cosmeticsKlaviyo Email Design + Creation of all automated flows + Occasional CampaignsFASHION AND COSMETICSMay 2025 - Today (1 year and 1 month)Complete creation and management of email marketing on Klaviyo, with a design, strategic, and conversion-oriented approach:
- Custom email design, true to the brand's visual universe
- Setup of all automated flows: welcome, abandoned cart, post-purchase, re-engagement, etc.
- Regular creation of marketing campaigns
Reviews
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Education
- Bachelor E-BusinessMy Digital School
- BTS Negotiation and digitalization of customer relationsCNED
Certifications
- Shopify ExpertShopify2021