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Anaëlle B.AB

Anaëlle B.

Sales Ops & Project Coordination

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anaëlle

I help SMEs, startups, and business teams structure their operational organization when projects, tools, or sales tracking become difficult to manage.

I work with business, sales, project, or operations teams, regardless of the sector, whenever there is a need for structuring, monitoring, and coordination.

Specifically, I support my clients on Sales Ops, Business Ops, and project coordination missions: implementing simple processes, CRM/Airtable structuring, action tracking, sales inbox management, reporting, KPI monitoring, and coordination between different stakeholders.

My role: to bring clarity, ensure reliable tracking, and advance projects without burdening the organization.

I have notably supported commercial, digital, and project environments at Nexoka, AXA Partners, Randstad Digital, and SUEZ, with a strong ability to adapt to changing operational contexts.

Certified AgilePM, I combine a hands-on, structured, and results-oriented approach with a good understanding of business, CRM, process, and cross-functional coordination challenges.

Possible missions: CRM structuring, sales tracking, project coordination, reporting, process improvement, action steering, operational support for sales, marketing, or project teams.

I work primarily remotely, with regular check-ins, clear documentation, and structured organization to ensure smooth progress.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • NEXOKA
    Sales Ops & Sales Structuring
    DIGITAL AND IT
    February 2026 - July 2026 (5 months)
    Nyon, Switzerland
    Sales Ops mission focused on business development: structuring sales tracking, coordinating inbox/SDR/clients, implementing processes, monitoring KPIs, and evolving the eSales/Airtable CRM to ensure opportunity tracking reliability.

    • Contributed to generating over 30 qualified appointments across a portfolio of 5 to 6 clients
    • Sales coordination between inbox, SDR/caller teams, clients, and internal stakeholders
    • Structuring and improving the eSales/Airtable CRM: statuses, tracking views, action prioritization, and data reliability
    • Implementing sales processes to streamline lead processing, follow-ups, and information flow
    • Monitoring KPIs and creating reports to manage sales activity and identify bottlenecks
    • Managing prospect responses, no-shows, reschedulings, and continuity of opportunity tracking
    Sales Operations Reporting Airtable Business Development CRM
  • AXA Partners CLP
    Digital Project Coordination
    BANKING AND INSURANCE
    January 2025 - February 2026 (1 year and 1 month)
    Paris, France
    Contribution to digital projects aimed at supporting sales and operational teams, with a coordination role between business needs, product/IT teams, and end-users.

    • Participation in analyzing business needs and coordinating with product, IT, and business teams
    • Monitoring post-deployment actions and updating indicators to measure solution adoption and usage
    • Contribution to change management: support materials, hotline, partner assistance, and clarification of usage
    • Cross-functional coordination to streamline communication, ensure execution, and facilitate daily progress on topics
    • Monitoring user feedback and reporting blocking points to the relevant teams
    Project Management Project Coordination Change Management KPIs Cross-functional Coordination
  • Randstad Digital France
    Sales Ops Coordination
    CONSULTING AND AUDITS
    January 2024 - January 2025 (1 year)
    Paris, France
    Contribution to structuring and managing internal sales initiatives, particularly around the Sales Academy, performance tracking, and coordination between sales management, Sales Ops teams, and field teams.

    • Contribution to the launch and organization of the Sales Academy: structuring modules, coordinating speakers, and monitoring sessions
    • Cross-functional coordination between sales management, Sales Operations, and field teams
    • Implementation and use of tracking dashboards to manage sales performance
    • Participation in the continuous improvement of sales processes and management support tools
    • Monitoring sales actions and consolidating information to facilitate decision-making
    Sales Operations Cross-functional Coordination Project Coordination Project Management Reporting

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Education

  • Master's Degree in Project and Program Management
    SKEMA Business School
  • Bachelor in Business Administration
    EXCELIA Business School

Certifications

Skill set

Categories