Freelancer profile translated to English.
Back to original languageAbout Ana
I am Ana Dee, Product & AI Builder.
I design and build digital products: websites, apps, and MVPs — from the initial idea to the UI ready for development.
I work with startups and companies that are building from scratch, redesigning what doesn't work, or trying to bring order to the chaos of a product that has grown without structure.
I structure, prioritize, and execute quickly. I integrate AI as part of the product, not as an add-on.
I design, but above all, I build.
📍anadee.es
English
Fluent
Portuguese
Fluent
Spanish
Native or bilingual
Can work on-site
Madrid (up to 50km)
Experience
- Ana DeeAna Dee — AI Product & System & Strategic Designer Freelance | MadridTECHSeptember 2023 - Today (2 years and 9 months)Madrid, SpainI am aStrategic Product Designerwith+12 years of experience building digital products that work— from strategy to UI ready for development.I work at the intersection of business, design, and technology. I don't just define: I execute. I design high-level interfaces, build scalable Design Systems, and support teams from the problem to the final deliverable.Experience in complex environments: SaaS, fintech, banking, B2B, and B2C platforms.How I can help you:- Design high-level UI, ready for development- Create scalable Design Systems- Define or redesign your product- Improve user experience and conversion- Build rapid MVPs with an AI-first approachI work with judgment, speed, and a focus on business.If your product needs structure, clarity, or a UI layer that holds up in production — let's talk.Featured Projects[Ongoing] Biotrade — Marketplace Design[Ongoing] Playtomic — Design System Strategic Consulting• MDirector — SaaS + Design System• Astara — AI Chatbot• Visagov — Web Portal• Syensqo — Intranet• Grupo Motiva — SaaS + Backoffice• Andalucía Social — App• EU Business School — Web Redesign + UI• Pangea — Strategy, Research, and Architecture• Orange Bank - App• Iryo - Responsive Platform• BBVA - App• Endesa Clientes - DS and Web
- Vume appFounderJanuary 2025 - Today (1 year and 5 months)Creation and leadership of Vume, a travel-tech app designed for women traveling alone or accompanied, focused on safety, community, and real experiences.
- MEWSSenior System DesignerDecember 2022 - September 2023 (9 months)Madrid, SpainAs a member of the Design System team, my role and tasks have contributed to and improved the Design System ecosystem. I have played a crucial role in the Mews Design System team, contributing to the development and maintenance of MDS with tasks such as:- Designed and implemented new components, as well as created reusable components.- Establishing and refining the structure of design tokens.- Documenting Supernova.
Reviews
Sergio
Graphic method
Reviewed on 11/6/2024
In a project with very tight deadlines and somewhat vague specifications, Ana quickly understood what needed to be done and what would add the most value. From the first moment, you realize you are working with an experienced designer. She is very attentive to feedback and its influence on design iterations. Furthermore, her high level of professionalism is accompanied by a very close human touch. 100% recommendable.
Carmen
Malt Community SL
Reviewed on 2/14/2019
Ana created our annual report on the situation of freelancers in Spain, and we are delighted with her work. Quality and attention to detail. Thank you, Ana!
Recommendations
FU
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Education
- Director de IA - Profesional Certificado CAIO-CP™ (v2425-1) Profesional.Silicon Valley Certification Hub LLC2025
- Master in AI and InnovationFounderz2024Certificación FOUNDERZ + MICROSOFT
Certifications
- The Interaction Design Foundation Design for a Better World with Don NormanIxDF2024
- AI-Powered UX Design: How to Elevate Your UX CareerIxDF2024
Skill set
Categories
- Other