Freelancer profile translated to English.
Back to original languageAbout Amira
I am an expert in Marketing & CRM, with over 10 years of experience in France and internationally, in B2B and B2C sectors.
I design and deploy results-oriented marketing and CRM strategies to:
- Boost customer loyalty
- Automate campaigns and increase efficiency
- Optimize the customer journey to maximize revenue
I have supported companies in implementing Marketing and CRM campaigns for over 400,000 users, generated over €1 million in a single day on Black Friday, and increased web visibility by over 35% in 3 months.
I am proactive, solution-oriented, and committed to offering my clients pragmatic and measurable strategies.
Contact me to discuss your projects!
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Remote only
Primarily works remotely
Experience
- DynvibeMarketing DirectorCONSULTING AND AUDITSMarch 2024 - Today (2 years and 3 months)Bordeaux, France
- AskovetProject ManagerDIGITAL AND ITAugust 2020 - November 2022 (2 years and 4 months)Bordeaux, France- Participate in the company's marketing strategy- Creation and optimization of websites- Optimize the targeting of a marketing campaign- Monitoring and analysis of marketing actions- Propose areas for development- Track a budget- Assist colleagues in commercial and technical aspects- Define a relational marketing strategy- Develop a digital marketing strategy- Define an employer branding development strategy- Evaluate the impact of a marketing strategy- Analyze the performance of marketing actions (websites, social networks, chatbot)
- AquitemMarketing Project ManagerPRESS AND MEDIASeptember 2018 - Today (7 years and 9 months)Bordeaux, France- Development of loyalty programs for a client portfolio(major retailers)- Planning of direct marketing campaigns: mail, email, newsletters,SMS, Rich SMS, customer journeys, database segmentation.- Management of CRM and marketing, data, web, technical projects: budgeting, schedule monitoring,team management, client follow-up.- Analysis of loyalty program performance; marketing recommendations andparticipation in the development of communication plans.
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Education
- MBA International BusinessInseec2018
Certifications
- Digital WorkshopsGoogle2019
- Create a Website with WordPressLivementor2020