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Description

Media Buyer / Traffic Manager Meta Ads (Facebook Ads)

Expert Meta Ads

💸 +1M de budget ads piloté sur Facebook Ads, Google Ads, TikTok Ads et LinkedIn Ads

👤 +20 entreprises accompagnées (Saint-Gobain, Chronopost, etc.)

Ma mission :

Vous accompagner en tant qu'expert sur votre stratégie d'acquisition et vos campagnes publicitaires sur Meta de A à Z.

Ce que je vous propose :

Audit de votre compte publicitaire Meta Ads
Réflexion et proposition d'une stratégie Meta Ads adaptée à vous et à vos objectifs
Mise en place et setup des campagnes publicitaires sur Meta Ads (création des comptes, configuration des campagnes)
Paramétrage du tracking (Pixel, évènements de conversions, GTM)
Optimisation des campagnes publicitaires Meta Ads (Facebook Ads)
Production des créatives winner pour Facebook Ads (visuels statiques, vidéos)
Création d'un dashboard personnalisé recensant toute la data essentielle pour vos campagnes Meta Ads

Clients accompagnés :

E-commerce
Organismes de crédit & Services Financiers
Entreprises dans le secteur de l'industrie et la construction
Associatif
Éducatif

Et bien d'autres.

Pourquoi travailler avec moi ?

Expérience sur divers secteurs d'activité
Gestion de budgets publicitaires sur Meta à plusieurs milliers d'euros par jour
Transparence complète du début, jusqu'à la fin de la mission
Aucun engagement
Capacité d'adaptation
Réactivité, implication sur le travail effectué

🎁 Audit offert sur votre compte publicitaire Meta Ads si vous me contactez via Malt

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Lefebvre Dalloz
Digital Acquisition Consultant I Traffic Manager I Media Buyer (Freelance)
PUBLISHING
March 2026 - Today (5 months)
Courbevoie, France
Media Buying:
Management of the student e-commerce store Lefebvre Dalloz
Optimizations and management of campaigns for Lead Gen products (SaaS, software, Legal AI)
Media Buying I Traffic Management on SMA platforms (Meta Ads, Tiktok Ads, LinkedIn Ads, Snap Ads)
Media Buying on SEA platforms (Google Ads)
Data analysis and interpretation
Implementation of audits and acquisition strategies
Creative Strategy:
Reflection and strategy around the creation of advertising visuals
Creation and proposal of visuals optimized for conversion according to awareness levels and products
Data analysis on visuals, identification of interrupt patterns, winning elements
Traffic Management Media Buying Meta Ads Google AdWords Facebook Ads
Entrepreneur
Freelance Media Buyer - Traffic Manager
CONSULTING AND AUDITS
October 2025 - Today (10 months)
Paris, France
Freelance Media Buyer/Traffic Manager for several clients in various sectors (automotive, legal, e-commerce, education, training, food supplements, etc.).

I had the opportunity to manage different accounts primarily on Meta Ads (Facebook Ads) and Google Ads.

Main missions:
Advertising account audit
Implementation of action plans and acquisition strategies
Advertising account setup
Tracking installation and setup
Advertising account management (scaling, retargeting, lookalike, etc.)
Facebook Ads Traffic Management Google AdWords Google Ads Campaign Media Buying
WAISSO
Digital Acquisition Consultant
CONSULTING AND AUDITS
September 2023 - September 2025 (2 years)
Paris, France
Media Buying:
Media Buying on SMA platforms (Meta Ads, Tiktok Ads, LinkedIn Ads)
Media Buying on SEA platforms (Google Ads, Microsoft Ads)
Data analysis and interpretation
Implementation of audits and acquisition strategies
Client portfolio: Saint-Gobain, Chronopost, SPIE, La Croix-Rouge, Credirev, etc.

SEO:
SEO analysis then work on the company's website using various tools like Semrush, Google Keyword Planner, etc.
Implementation of SEO audits for clients
Other Marketing Tasks:
Data scraping for Cofidis (ABM project)
Content curation
Implementation of AIO (Artificial Intelligence Optimization) audits
Affiliate marketing with the partner Kwanko for Chronopost
Community Management for SPIE
TikTok Ads Facebook Ads Meta Ads LinkedIn Ads Google AdWords