Freelancer profile translated to English.

Description

I support French and international companies in their commercial development, growth strategy, and expansion in French, European, and international markets.

With over15 years of experiencein Business Development, commercial strategy, and international development, I help companies grow their business, open new markets, strengthen their distribution network, and close strategic partnerships.

Founder of Design Philosophy, I advise and represent brands in their establishment in the French and European market. I intervene in their commercial development, brand strategy, communication, marketing, visibility, and network development.

I have supported international brands in their commercial development, B2B communication, representation at trade shows, partner relations, and content creation to enhance their image and reputation.

Accustomed to working in an international environment, I travel regularly in France and abroad to develop partnerships and manage projects. I have notably worked in **New York, Paris, Italy**, as well as in several other European countries.

Expertise:

• Business Development

• Commercial & Marketing Strategy

• International Development & Export

• Brand Communication & Visibility

• Go-to-Market

• Distributor & Partner Sourcing

• Commercial Negotiation

• Outsourced Sales Management

I support companies from various sectors, with particular expertise in design, decoration, luxury, fashion, and premium consumer goods.

Immediately availablefor on-site, hybrid, or remote assignments, both in France and internationally.

Would you like to grow your business? Let's discuss your project and identify the best growth opportunities together.

Industry field of expertise

Languages

English
Native or bilingual
French
Native or bilingual
Spanish
Fluent

Workplace preferences

Can work on-site

Bordeaux (up to 50km), Nice (up to 50km), Biarritz (up to 50km), Paris (up to 20km)

DESIGN PHILOSOPHY
Founder, President & CEO
CONSULTING AND AUDITS
January 2015 - Today (11 years and 6 months)
Bordeaux, France
Brand & Market Strategic Development: Conception and execution of comprehensive market entry and brand positioning strategies for European luxury and design brands in France and Europe. In-depth market analysis, competitive benchmarking, consumer insights, and value propositions tailored to target B2B and B2C audiences. Global Digital Strategy & Execution: Development of integrated omnichannel campaigns combining content marketing, paid media, influencer collaborations, SEO, and social media to amplify visibility and engagement. Utilization of analytics data and CRM platforms (Salesforce, HubSpot) to track KPIs and optimize marketing budgets. Sales Support & Retail Partnerships: Negotiation, acquisition, and management of exclusive distribution agreements with concept stores, boutiques, and high-end department stores in France. Creation of customized sales tools, digital presentations, and storytelling to support sales teams and retail partners. Trade Show & Event Management: Oversight of the planning and execution of brand activations at major international trade shows (Maison&Objet, Milano Home, Ambiente Frankfurt), including stand design, staff training, lead capture technology integration, and post-event follow-up. Management of hybrid formats to extend reach and maintain engagement beyond physical presence.
International Business Business Development Commercial Development Business Strategy Brand Strategy
Myshoppingplaza.com janv. 2016 - nov. 2023 · 7 ans 11 mois
Founder & CEO
E-COMMERCE
January 2016 - November 2023 (7 years and 10 months)
Bordeaux, France
- Creation and development of an innovative e-commerce platform specializing in connecting brands, distributors, and consumers.
- Development and implementation of the company's overall strategy, including business model, digital marketing, communication, and commercial growth.
- Daily operational management: team leadership, coordination of technology partners, and optimization of internal processes.
- Development and management of digital marketplaces, facilitating product visibility and distribution for partner brands.
- Development of strategic partnerships with brands and distributors, ensuring a diverse and high-quality product offering.
- Implementation of multi-channel marketing campaigns (SEO, SEA, social media, email marketing) and active social media management to enhance visibility and engagement.
- Design and management of integrated communication strategies to support platform brand awareness and customer loyalty.
- Performance analysis using analytics tools, strategy adjustment to maximize growth and customer satisfaction.
- Financial management and budget control.
Business Strategy Business Development Brand Strategy Communication Strategy E-commerce
Communication Web
Senior Account Executive/Regional Sales Manager
CONSULTING AND AUDITS
September 2012 - September 2015 (3 years)
Bordeaux, France
- Management and development of a B2B client portfolio in the region, with a focus on loyalty and expansion of existing accounts.
- Active prospecting of new clients and identification of commercial opportunities tailored to digital offerings.
- Development and presentation of personalized commercial proposals, adapted to specific client needs.
- Coordination with technical and creative teams to ensure the successful execution of digital projects.
- Negotiation of commercial contracts and monitoring of contractual terms to ensure client satisfaction.
- Implementation of regional sales strategies and monitoring of performance indicators (KPIs) to optimize results.
- Facilitation and participation in professional events to develop networks and increase visibility.
Business Development Brand Strategy Project Management Commercial Negotiation Contract Negotiation