Freelancer profile translated to English.
Back to original languageAbout Amelie
Welcome to my profile!
I am a communication strategy consultant, and I support companies in the agricultural, agri-food, and horticultural sectors in strategic thinking, communication plan design, and action implementation.
Specifically, I can help you with:
- Defining your communication needs in relation to your commercial and marketing objectives
- Developing a 360° communication strategy, product/brand launch, web marketing strategy
- Establishing a structured communication plan with detailed actions, collaborators, timelines, and budget
- Implementing actions and sourcing suppliers/providers
- Creating editorial calendars (press, blog, social media...)
- Coordinating teams and providers
- Monitoring communication actions and reporting
➡ I specialize in the agricultural, agri-food, and horticultural sectors, in France and Italy.
Area of activity: France & Italy
My passions:
- Agricultural, agri-food, and horticultural sectors (with a particular interest in fruits and vegetables, viticulture, and perennial plants)
- Tourism in Italy with a strong interest in the Piedmont region (I lived there for 5 years)
- Italian culture
- Writing (author of the blog Comunica Coltura)
- Photography
Have an idea? A project? Don't hesitate to contact me to discuss it!
Have a great day!
Amélie Vaidie
French
Native or bilingual
Italian
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Comunica ColturaCommunication Strategy ConsultantCONSULTING AND AUDITSJanuary 2021 - Today (5 years and 5 months)Angers, FranceI support companies in creating their communication strategy, designing the communication plan, and implementing actions.Objective: to communicate well and communicate positively about the agricultural and horticultural world!Support tailored to needs:➡ Communication strategy consulting in the French market➡ Communication strategy consulting in the Italian market➡ Definition of the communication plan (actions, media, providers, costs, deadlines…)➡ Coordination and implementation of communication actions✨ Who is this for?For all professionals in the agricultural, horticultural, seed, market gardening, viticulture, beekeeping, agri-tourism, enotourism, agri-food, natural products sectors (...).For companies, cooperatives, associations, market gardeners, distributors!
- HM.CLAUSE ItaliaCommunications ManagerAGRICULTUREMay 2016 - February 2021 (4 years and 10 months)Turin, ItalyCommunications Manager at the Italian subsidiary HM.CLAUSE ItaliaDevelopment of the 360° communication plan- Selection of offline, online, event, sponsorship, and press relations tools- Budget allocation / actions- Prioritization and evaluation of action impactsImplementation of communication actions- Execution of cross-channel campaigns- Creation of print, web, and merchandise communication materials (...)- Management and moderation of social media accounts- Organization of events and open days- Public relations with specialized press- Sponsorship of events, congresses, and forums- Coordination of the local team- Coordination of French and Italian providers- Facilitating the local implementation of internal/corporate communication actions- Management of advertising material stockBudget monitoring and tracking
- Ciccia&CervaBlogger Expatriation and Travel in ItalyTRAVEL AND TOURISMFebruary 2018 - Today (8 years and 4 months)Turin, ItalyAuthor of the blog Ciccia&Cerva – Expatriation and Travel in Italy- Stories about life as an expatriate in Italy- Articles about travel in Italy and discovering destinations- Promotion of the city of Turin and the Piedmont region- Launch of the Vivé [Turin] project in December 2019, creation of personalized itineraries to visit Turin- Bilingual French-Italian blog- Partnership with tourism professionals in Italy to promote events and tourist sites- Collaboration with Escapad, publishing our tourist itineraries in Italy via their applicationTechnical skills:- Writing in French- Translation into Italian- Wordpress Blog – management and layout- Google Analytics data collection and analysis- Social media strategy for blog promotion (Facebook, Instagram, Twitter)- Email campaigns (Mailchimp)- Relations with partners and bloggersCreator of adventures in Turin and Piedmont: Vivé [Turin]Design of personalized tourist itineraries in Turin and the Piedmont region. Aimed at a French-speaking audience.
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Education
- Master 2 - Communication Strategies and Digital ContentSchool of Journalism and Communication Aix-Marseille2015- Communication externe - Communication interne - Communication événementielle - Communication publicitaire - Nouveaux médias et économie digitale - Web Marketing - Réseaux et gestion de contenus - Sciences politiques - Projets pédagogiques - Mémoire professionnel sur l'image de marque
- Master 1 - Applied Foreign Languages for International Marketing and ManagementUniversity of Rennes II - Haute Bretagne2013- Anglais : Communication et marketing / Négociation et affaires Internationales / Médiations interlinguistiques - Italien : Communication et marketing / Négociation et affaires Internationales / Médiations interlinguistiques - Droit des affaires de l’Union Européenne - Commerce international - Recherche et information marketing / Etude de marché - Management stratégique - Communication interne et corporate - Statistiques et analyse de données - Langages informatiques