About Amélie
French
Native or bilingual
English
Fluent
Experience
- Freelance.comProduct Marketing ManagerDIGITAL AND ITMarch 2022 - Today (4 years and 3 months)Lyon, FrancePlatform for connecting IT freelancers with SMEs- User interviews to identify user pain points- Simplification of the user journey (UX) and development monitoring- Implementation of onboarding to improve user conversion in the registration process- Metric tracking through the implementation of a tracking plan
- ShippeoProduct ManagerLOGISTICS AND SUPPLY CHAINJuly 2021 - Today (4 years and 11 months)Lyon, FranceReal-time, multimodal visibility solution for supply chain players.I act as Product Manager for two modules of the platform: Tracking & Pre-Invoicing.Within this environment and with the help of a team of several developers, I am involved in the following projects:- Identification and management of legacy systems- Documentation of existing systems- Management of the migration projectAs part of these projects, my various tasks included:- User support (retailers) on module usage (bugs, feature requests)- Definition of new features and writing of general and detailed specifications, and their continuous updating- Writing User Stories with precise acceptance criteria- Monitoring the Tech team's delivery- Prioritization of the product backlog- Performing tests and acceptance testing independently- Definition of OKRs for my scope
- SmartpreuveProduct ManagerDIGITAL AND ITJune 2020 - July 2021 (1 year and 1 month)Lyon, FranceSmartPreuve is a solution for companies to simplify the creation of evidence, certified by bailiffs.My challenge was to take over a product development in progress, which had been carried out without involving users and without testing.I repositioned users at the heart of product development to move closer to product-market fit. Notably by prioritizing and rationalizing costs through short iteration loops.Among my main activities on this project were:- UX research with bailiffs by conducting interviews and surveys to understand usage and needs- UX design by creating customer journey mapping and wireframes for testing with the target user group- Writing User Stories with precise acceptance criteria- Writing general and/or detailed specifications and their continuous updating- Writing, modifying, and executing test scenarios for the applications- Functional support for users in assisting the development team- Managing development (web and mobile) with teams based in Vietnam- Product testing & user testing- Analysis of qualitative and quantitative data to measure landing page performance
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Education
- Master in ManagementIAE La Rochelle2011