Freelancer profile translated to English.

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Description

COMMUNICATE TO GENERATE BUSINESS LEADS

Measure the impact of your communication actions!**

Optimize your communication tools to generate qualified leads!

✉️ Let's chat so I can explain how.

I work with SMEs to deploy measurable communication methods that generate quality business contacts.

🚀 Web writing & Optimization of your social networks

➡ Content & Community management: Linkedin, Facebook, Twitter, Instagram

➡ Optimization of your Linkedin company page and profiles to increase their visibility

🚀 Webmarketing

➡ Advertising campaigns (sponsored posts) on Linkedin, Facebook, Instagram

🚀 Digital Communication / Digitalization

➡ Website creation management (from specifications, to supervision of the web developer, to content writing)

🚀 Communication Strategy

🚀 Online Sales Strategy

➡ Lead generation

➡ Analysis of the return on investment of your communication actions

WHAT I CAN OFFER YOU...

1- Analysis of your communication and marketing tools

2- Suggestions for optimizing existing tools to make them generate business contacts & proposals for complementary tools to increase visibility and lead generation

3- Implementation of the chosen optimizations and tools

4- Provision of an online dashboard to track the ROI of each action in real-time

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational

Workplace preferences

Remote only

Primarily works remotely

IMPRIMERIE LAMAZIERE
Web Project Management I Social Media (LinkedIn)
PUBLISHING
May 2019 - December 2019 (7 months)
Lyon, France
PROJECT MANAGEMENT, WEBSITE CREATION
Consulted internal teams to gather their needs
Wrote the specifications
Consulted potential service providers
Briefed selected providers: web developer and SEO specialist
Wrote content pages
Monitored website creation
Regular reporting to Management and internal teams on project progress
User acceptance testing before launch
Delivery of the completed website and presentation of Google Analytics and KPIs to follow

SOCIAL MEDIA OPTIMIZATION / LINKEDIN PAGE
Implemented optimizations on the Linkedin page to favor the page's visibility by Linkedin algorithms.
Published a few posts before handing over to internal teams

HOMOGENIZATION OF SALES SUPPORT TOOLS
Reviewed existing tools used by sales teams and their needs.
Created a digital brochure (briefing and creation monitoring) to replace all prospecting tools used by sales representatives in order to standardize tools and make the printing company's image more high-end.
Created a standard prospecting email for sales teams.
Site vitrine Gestion de projet Réseaux sociaux Rédaction web Rédaction LinkedIn Rédaction SEO Community management Communication digitale Gestion de projet web Communication
ELLIPSE AVOCATS
Digital Communication Manager
CONSULTING AND AUDITS
January 2020 - Today (6 years and 5 months)
Lyon, France
Responsible for digital communication and content
> Development of an editorial line for the blog, social networks, newsletter
> Development of a content calendar for publication
> Website
> Newsletter
> Social networks: community manager and content manager
Marketing de contenu Réseaux sociaux Brand content Community management Communication digitale
CARLY
COMMUNITY MANAGER
RAW MATERIALS INDUSTRY
December 2019 - Today (6 years and 6 months)
Lyon, France
Definition of a strategy on social networks, particularly on Linkedin.
Definition of an editorial line.
Content development.

Optimization of the Linkedin page and the profiles of the CEO and the sales team to gain visibility on Linkedin for online sales prospecting.
LinkedIn LinkedIn Marketing Community management Communication digitale Marketing de contenu Réseaux sociaux Rédaction web