You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Amaury GuenantAG

Amaury Guenant

Server-Side Tagging | Shopify, Woocommerce, B2B...

€700/day
9 projects
Bordeaux, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Amaury

🚀 EX-GOOGLER WITH 20 YEARS OF EXPERIENCE

20 years ago, I was one of the first employees at the Paris office of Google France. As part of the premium support team, I was responsible for optimizing AdWords accounts with a monthly budget exceeding €100,000. My role also involved training Web Marketing agencies so their staff could become Google AdWords certified.

Since 2019, I have been assisting companies that need support in implementing tracking solutions. This includes tools from the Google suite such as Google Analytics, Google Tag Manager, and Looker Studio.

I help you to:

🔘 Customize and improve your current GA4/GTM setup to get the most out of Google Analytics.
🔘 Audit and implement dataLayers for any type of site, improving the data collection process.
🔘 Implement GA4 e-commerce tracking on any Shopify/WooCommerce/Magento site...
🔘 Implement server-side tagging with GTM on any Shopify/WooCommerce/Magento site...
🔘 Track all important actions that will help optimize campaigns and ad targeting.
🔘 Track/Analyze the conversion funnel and configure custom goals and dimensions.
🔘 Configure dynamic remarketing.

GDPR-compliant cookie banners:

🔘 Advise on how the cookie consent banner should be implemented to comply with GDPR.
🔘 Configure and customize the consent banner according to your own requirements.
🔘 Deploy Google Consent Mode V2.

🎁 First audit free and without obligation. Don't hesitate!
  • French

    Native or bilingual

  • English

    Native or bilingual

  • German

    Fluent

  • Spanish

    Basic

  • Serbian

    Basic

Remote only
Primarily works remotely

Experience

  • Agence Webmarketing
    Malt logoOn Malt
    Audit and adaptation of tracking for startpeople.fr
    March 2025 - March 2025 (1 month)
    Startpeople.fr Project
    Audit of existing tracking (GTM / GA4) to identify errors and possible optimizations
    Analysis of traffic data to explain detected discrepancies (up to 70% depending on the client)
    Technical corrections and adjustments (tags, events, GA4 configurations)
    Implementation of Google Consent Mode Advanced (upon client agreement)
    Detailed report with recommendations, delivered by email and explained via video conference
    Google Tag Manager GA 4 Data Analysis GTM Web Analytics
  • Next Momentum France
    Malt logoOn Malt
    Advice and implementation of GA4 tracking and reporting
    June 2024 - July 2024 (2 months)
    Objectives

    Implement GA4 to measure important conversions (bookings, registrations).
    Integrate Cookiebot to comply with the DMA.
    Perform functionality tests.
    Present the setup during a one-hour web conference.
    Services Offered:

    1. GA4 Implementation:

    Configuration of GA4 for each website.
    Implementation of event tracking to measure defined conversions:

    >> Course booking event with the following attributes:
    Name of the service booked
    Booking amount
    >> Trial session booking event with the following attributes:
    Name of the service booked
    Booking amount
    >> Member area registration event

    2. Cookiebot Configuration

    The creation of the Cookiebot account (or 3 distinct accounts) is done by the agency
    Configuration of Google Consent Mode Advanced
    Configuration of cross-domain consent for the 3 sites
    Integration of consent with GA4/Facebook/Google Ads tags on the 3 sites

    3. Functionality Tests:

    Verification of tag behavior and data transmitted based on different consent scenarios (accept, reject, custom).

    4. Setup Presentation:

    One-hour web conference to explain the configuration and make adjustments if necessary.
    Google Tag Manager Google Analytics GTM Web Analytics
  • Next Momentum France
    Malt logoOn Malt
    Advice and implementation of GA4 tracking and reporting
    May 2024 - May 2024 (1 month)
    Integration of tracking for Meta and Google Ads for 3 sites using the Mindbody booking tool
    Google Tag Manager Google AdWords Data Analysis GTM Web Analytics Tracking mindbody Meta

Reviews

5.0

Out of 1 rating

O

Oliver

Agence Webmarketing

Reviewed on 5/13/2024

Amaury is a professional with solid expertise in data analysis in general and in all associated tools. His ability to make complex concepts accessible sets him apart, making him a natural teacher in his field. I highly recommend collaborating with him for any project requiring a deep understanding of web analytics.

Recommendations

Be the first to recommend Amaury

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • University Diploma, Intercultural Communication - Multimedia
    University of Bordeaux 3
    2001
  • DEUG English
    University of Bordeaux 3
    1997

Skill set

Categories