Freelancer profile translated to English.
Back to original languageAbout Amandine
With a double master's degree in marketing and product management, I have always been passionate about the agri-food sector. Several experiences in mass retail have allowed me to master the different stages of a product's life, from conception/sourcing to performance analysis, including commercialization.
In practice, I participated in the listing of several ranges of English products within the French mass retail network; I also launched several dozen innovations within a French supermarket chain, which generated significant sales growth.
These experiences have given me the desire to highlight the many talents and know-how existing in France by helping VSEs and SMEs structure their offers and optimize their marketing strategy in order to sell better!
French
Native or bilingual
English
Fluent
Can work on-site
Angers (up to 50km), Paris (up to 50km), Nantes (up to 50km), Lyon (up to 50km)
Experience
- Laboratoire AgecomProduct Marketing ManagerRETAIL (LARGE RETAILERS)October 2023 - December 2023 (2 months)Creation of Sales AdministrationWriting marketing planWriting promotional planDistribution plan
- Le GauloisProduct Marketing ManagerAGRICULTUREOctober 2022 - January 2023 (4 months)Management of product ranges: raw and duck products
- MonoprixProduct Marketing Manager BuyerAGRICULTUREJune 2022 - October 2022 (4 months)Paris, FrancePurchasing and range management for private label products in the butcher, poultry, seafood, fruits and vegetables, bakery, and deli sections
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Education
- Master 2Kedge Business School2017