Freelancer profile translated to English.

Description

ARE YOU AN AGRI-FOOD SME OR VSE WISHING TO BENEFIT FROM MARKETING EXPERTISE?

Independent marketing consultant, I help you to quickly increase your turnover through the execution of agile and tailor-made marketing in a win/win spirit.

From strategic recommendation to field operations, I support you in advancing your projects effectively.

My services:

- Definition of your marketing strategy

- Operational implementation of your marketing actions

- Project-based work

Why choose @sk me!

- Benefit!

from my fresh perspective and my business expertise, which allows me to be immediately operational

- Optimize!

your resources with experienced, responsive and commitment-free support

- Engage!

your teams through my method, which allows them to adopt your new strategy

- Test!

my expertise by sending me your problem: I offer you my first recommendation

I PROPOSE, YOU DECIDE

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to 100km), Rennes (up to km), Lille (up to km)

CANDIA
Key Account Manager - Supermarkets and Hypermarkets
AGRICULTURE
September 2002 - September 2003 (1 year and 1 month)
Paris, France
- Develop CANDIA's position in terms of listings, shelf space, and volume in hypermarkets and supermarkets in my sector (60 stores).
- Development and resale of merchandising plans, store re-layouts
Sales Merchandising Negotiation
MATINES
Product Manager
AGRICULTURE
May 2007 - April 2010 (3 years)
Bagnolet, France
- Implementation of the marketing plan.
- Management of packaging, media plan, and public relations.
- Redesign and management of the website.
- Organization and management of the Matines stand at the Agricultural Show.
- Implementation of promotions (consumer premium research), packaging changes, creation of sales force arguments, and customer gift research.
- Organization of the 1st Egg Symposium (for supermarket clients).
- Coordination of new product launches (with packaging suppliers, production sites, sales force).
Trade Show Organization Promotional Items Promotion Sales Support Event Management Marketing Public Relations Packaging Website Project Management
MATINES
Marketing Manager:
AGRICULTURE
May 2004 - May 2007 (3 years)
Bagnolet, France
- Management of a product marketing assistant.
- Development of the Matines brand through the definition and implementation of the marketing plan.
- Management of advertising communication (TV, radio).
- Presentation of the marketing plan to central purchasing managers in supermarkets.
- Management of product lines and new product launches.
- Management of the marketing budget.
Advertising Marketing Positioning Strategy Innovation