About Amandine
French
Native or bilingual
English
Fluent
Experience
- TechplacesHead of Communication, Marketing and EventsSeptember 2022 - January 2025 (2 years and 4 months)Global Strategy:
- Conception and implementation of internal/external communication and marketing strategy aligned with company objectives.
- Development of a coherent visual identity: storytelling, graphic charter, communication materials, editorial calendar.
- Planning of an event roadmap and management of an annual budget allocated to marketing and event activities.
External Communication:- Development of LinkedIn and Instagram profiles: interviews, videos, blog posts, various publications.
- Organization of initiatives to strengthen brand awareness: coordination of client gifts, organization of a meet-up, individual coaching (60 sessions conducted).
- Analytics: Optimization of social media performance via Google Analytics.
Internal Communication:- Animation of internal communication by organizing events: Christmas parties, summer parties, seminars (50+ participants).
- Creation of the employee experience: welcome kit, consultant loyalty.
Key Results:- +900% followers on LinkedIn and Instagram.
- Organization of 11 internal/external events and 1 meet-up.
- 60 coaching sessions to support consultants.
- ORANGEMarketing and Communication OfficerSeptember 2020 - September 2022 (2 years)Lille, FranceRedesign of Orange's internal social network. Creation and management of Orange's off-site sales Facebook page. Creation and management of internal communication for the Lille/Opale region. Assistance in managing Orange's premium program "Parnasse".
- CHAGACommunication ManagerJanuary 2021 - September 2021 (8 months)Lille, FranceCreation and management of internal and external communication. Organization of our participation in the Who's Next trade show in Paris. Creation of a community on social media.
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Education
- Master in Digital MarketingNeoma BS2022