About Amandine
My services as a web writer / copywriter
- SEO referencing (HTML tags, keywords, titles, internal links...)
- Integration (WordPress, Shopify - Bloggle...)
- Storytelling and copywriting techniques
- Translation (English → French)
- Rewriting / proofreading
- Content strategy
- White paper / e-book
- Editorial calendar
Natural referencing and SEO advice
Web writing and SEO content creation
What about AI?
French
Native or bilingual
Experience
- Love Honey Group
On Malt
Writing pillar articlesHEALTH AND WELLNESSFebruary 2026 - February 2026As part of a collaboration with the Love Honey group,I assisted in the creation of SEO pillar pages for the Espace Plaisir website.Objective: Strengthen organic visibility on strategic, high-volume keywords.Issues:- Propose texts that are educational, engaging, and suitable for a sensitive theme (+ SafeSearch compatible).
- Structure high-value content to improve internal linking and overall SEO.
- Position the brand on competitive keywords related to the world of intimate pleasure.
Responsibilities and actions taken:- Research and selection of strategic SEO keywords (search intent, volume, competition).
- Definition of the structure of pillar pages (Hn, sitemap, semantic cocoon logic).
- Writing long, SEO-optimized content with figures and scientific data, sources, tables...
- Natural integration of the lexical field and optimization of tags (title, meta description, H1-Hn).
- Tone adaptation: benevolent, inclusive, informative, consistent with the brand's universe.
- Work on internal linking to strengthen navigation and referencing.
- Visual research to illustrate the article and optimize SEO.
- Laboratoires PHYTOCEUTIC
On Malt
Web writer / SEO consultantHEALTH AND WELLNESSJuly 2025 - July 2025 (1 month)âž™ SEO optimization of blog articles for PHYTOCEUTICI took charge of the complete rewriting and SEO optimization of 4 blog articles on health & wellness topics: menopause, sleep, dehydrated skin, and physical fitness.My work consisted of:â—Ź Optimizing natural referencing: keyword research, SEO-oriented writing, tag integration (titles, meta descriptions, Hn), semantic optimization;â—Ź Rethinking the editorial structure to improve readability and information hierarchy;â—Ź Researching and optimizing visuals to improve visual impact and loading time;â—Ź Implementing effective internal linking to promote navigation and on-site SEO;â—Ź Updating content with reliable data, while adapting it to the brand's tone;â—Ź Integrating content on Shopify using the Bloggle tool;I used an SEO tool to refine the optimization (keywords, titles, bolding, tags...).A complete mission, combining content strategy, technical SEO, and conversion-oriented web writing, carried out with pleasure alongside a responsive and attentive client. - Prestige packSEO editorial auditCONSULTING AND AUDITSApril 2025 - April 2025Dijon, FranceConducting an in-depth editorial audit for the website of a player in sustainable and custom packaging. Objective: improve Google visibility, optimize user experience, and strengthen editorial positioning around the brand's eco-responsible commitment.âž™ Complete site analysis:
- Main pages (home, about, contact, FAQ, blog...)
- High-value pages (brand story, commitments, local production)
- Product sheets and blog articles
âž™ Editorial SEO diagnosis:- Evaluation of title and meta description tags
- Analysis of Hn tags, slugs, ALT attributes, internal linking
- Study of AI-generated content and detection of duplicates or lack of clarity
- Recommendations on the lexical field, editorial structure, information hierarchy
âž™ Detailed report:- Report structured by page on Notion, with screenshots, weaknesses, and concrete recommendations
Reviews
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Education
- Management and AdministrationLEGTA Louis Giraud2010
Certifications
- Basic SEO PrinciplesDomestika2021