About Anthony
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Experience
- ONCE DATING AGMarketing ManagerENTERTAINMENT AND LEISURENovember 2018 - November 2019 (1 year)Londres, United Kingdom- Lead the execution of user acquisition and retention strategies for 3 brands (Pickable, Once Again, Once) in 8 markets (FR, IT, CH, BE, SP, Nordics) by working daily with FB, Instagram, SnapChat, and Twitter.- Management of paid social budgets (300k / 500k per brand per month)- Evaluate and measure campaign effectiveness through key metrics (CPA, CPC, CTR, ROI)- Test and optimize campaigns across multiple markets.Media Partnership:- Manage media budgets (300K per month)Influencer Marketing: identify appropriate profiles for different brands for paid media partnerships.
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Education
- Master 2 Marketing Communication ManagementIDRAC2013
Certifications
- Apple Search AdsApple2019
- Google AdsGoogle