Alix Duchêne

Young, dynamic student from Lyon, passionate about the digital world!

To emphasize several key points, my latest experience was at EDF ENR, a subsidiary of the EDF group. As a Traffic Manager within the acquisition team for 3 years, I had the opportunity to showcase my digital knowledge by managing multiple lead providers operating across all digital channels (SEO, SEA, Social, Native, Emailing, etc.). Working autonomously, I was able to implement significant digital strategies for our management while jointly controlling the budget allocated to our department. The implementation of certain projects for lead generation, such as PRM/Chatbot, also resulted in cost savings and skill development in the digital sector.

Before that, I held the position of Traffic Manager in email affiliation at Weedo-it in Villeurbanne, where I acquired recognized expertise in acquisition techniques, technical web knowledge, and understanding of web principles and methods.

I also completed a 6-month internship at HAVAS Media as a Search Engine Specialist Assistant. My main task was to manage search campaigns (SEA) for various advertisers in the energy and banking sectors.

Finally, I worked for a year at Trax Distribution, an SME based in Lyon, specializing in the B2B purchase and sale of High Tech and Design products. I had the opportunity to start as a sales assistant to help launch a B2C website (la-collection.com).

Due to the platform's positive results, I was offered a part-time contract and promoted to purchasing manager to help improve and develop the site.

Do not hesitate to contact me!