Freelancer profile translated to English.

Description

❓ Digital marketing is essential to marketing strategy but must now meet many challenges.

Need to optimize your digital performance: visibility, conversion, ROI, customer satisfaction? Need a global and strategic vision for issues that are no longer short-term?

📣 I support brands in defining their end-to-end digital communication strategy: defining a suitable ecosystem based on your offering and objectives, formalizing your roadmap, and managing the data-driven action plan with a focus on ROI and continuous optimization.

I enjoy working in this sector, which demands flexibility and constant learning, rich in creativity and encounters.

I always wake up in a good mood 🤩.

I adapt easily, I am proactive, creative, committed, and persistent.

I value relationships as much as skills 🌱.

Contact me to learn more and discuss your digital needs 📩

👉 STRATEGY, CONSULTING, AND BUSINESS DEVELOPMENT

Definition and implementation of digital strategy
Development of PRM / CRM strategies
Definition and optimization of user experience and journeys
Management of visibility and recruitment campaigns (SEO, SEM, Display,

Affiliation, Social Media)

Project management: websites / applications, brand content
Event organization
Management: performance & ROI (client and internal)
Budget management and profitability tracking
RFI and RFP management

🫶 TEAM AND EXPERTISE MANAGEMENT

Multi-account client management
Project operational team management
Coordination of expertise (Strategy, UX/UI, technical, data…), and international entities

Sectors of experience: transport, automotive, services, food, health, IT, services, banking / insurance, beauty, luxury

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris 17e Arrondissement (up to 10km), Bois-Colombes (up to 10km), Colombes (up to 10km)

Makheia - Big Youth
Consulting Director
DIGITAL AND IT
January 2023 - Today (3 years and 5 months)
Paris, France
Writing recommendations for tenders
Client account management
Digital Strategy CRM Customer Relationship Management
Digital Prod
On Malt
Key Account Director - L'Oréal & Coty
DIGITAL AND IT
March 2022 - September 2022 (6 months)
Paris, France
Team Management Marketing Communication Project Management Digital Strategy Sales Management Business Development Customer Relations
DDB Paris
Consulting Director - Digital, CRM & UX
January 2018 - Today (8 years and 5 months)
Région de Paris, France
- Implementation and management of PRM / CRM and Customer Experience strategy for VOLKSWAGEN - Digital & CRM consulting for Thalys