Freelancer profile translated to English.
Back to original languageAbout Aline
SEO, GEO & CRO Consultant (Conversion Rate Optimization) | Data Visualization
What sets me apart
-> ROI-driven approach: Business-oriented KPIs, not just traffic
-> High-impact actions from the start for quick results
-> I have my own tools to precisely monitor the impact of actions
-> Dual approach: generate more leads & ensure they convert better
-> Former Manager of a 100% SEO team at the #1 energy comparison site
-> Owner of 3 affiliate & e-commerce sites
Specialty
I create SEO/GEO & CRO roadmaps designed for CEOs: simple, profitable, and easy to execute. In 1 month, you'll have everything you need to launch your strategy independently and achieve rapid results: Notion roadmap, PDF summary, tracking files, projections, ROI estimation, etc.
SEO Services
-> 360 SEO Audit (technical, backlinks, content, semantic audit, benchmark)
-> SEO Support for a Redesign / Migration
-> Strategic Plan and SEO Roadmap
-> Link Building Campaign Management
-> SEO Training (AI writing, technical SEO, SEO processes and methodology, etc.)
-> SEO Coaching
-> Local SEO
-> AI Optimization (GEO): Audit and Strategy
CRO Services
-> CRO Audit (conversion funnel analysis and hypothesis formulation & recommendations)
-> CRO Strategy and User Research Methods Management (heatmap, A/B testing, surveys, etc.)
-> Writing and implementing a tagging plan on GTM and GA4 to better track visitor actions
-> Creation of automated dashboards to track KPIs
Client Cases
⭐ Fashion E-commerce: +489% SEO traffic in 6 months & +448% sales in one year
⭐ Nescens: +525% sales in one year and +500% SEO traffic
⭐ Energy Supplier: +340% conversions in 8 months & +91% SEO traffic in 6 months
References
Rothschild, Selectra, La Réserve, Biomérieux, EM Grenoble, Ekwateur, ilek, Nescens, Détective Banque, Sephora...
French
Native or bilingual
English
Conversational
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- Europe EnergieSEO & CRO ConsultantENERGY AND UTILITIESNovember 2025 - Today (9 months)Website redesign support:
- Preliminary audit (semantic audit + competitive benchmark + CRO audit)
- Planning of content to be produced and optimized
- Briefs and content review
- Technical specifications for developers
- Redirection plan
- Continuous testing
- Participation in mock-up design from an SEO and CRO perspective
- Indexation and performance monitoring
- Local page creation
- Google Business Profile (GMB) optimization
- LA RÉSERVESEO ConsultantHOSPITALITYAugust 2025 - Today (11 months)La Réserve Luxury Hotels - Michel Reybier GroupSEO support for migrating several websites to a single domain + redesign:
- Semantic audit (keyword research)
- Competitor audit
- Definition of semantic clusters and provisional sitemap
- Redirection plan
- Tagging plan: creation and implementation
- Content optimization assistance
- Technical specifications and testing
- Technical monitoring post-migration
- Audit and optimization of hotel and restaurant Google Business Profile listings
- Detective BanqueSEO ConsultantBANKING AND INSURANCEJuly 2025 - Today (1 year and 1 month)
- SEO audit focused on HCU penalty (Google update late 2023)
- Strategic plan to regain original visibility
- SEO support: technical, content, zombie page cleanup, link building campaign optimization, EEAT, etc.
- CRO support (conversion rate optimization): conversion funnel analysis, implementation of a tagging plan to improve tracking, lead magnet creation, CTA optimization, etc.
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Education
- Master in Digital Strategy and Communication, GeneralDigital Campus2018Entreprenariat, Marketing digital, Plateforme de marque, Branding, Graphisme, Anglais, Référencement, etc.
Certifications
- CROLa Cargaison2025