Aline Croux

The objective of this mission:

1/ Help them organize themselves (by setting up a Notion dashboard combining the publication calendar and all assets)

2/ Implement best practices for profile setup and communication on their social networks (Instagram, Facebook, Twitter, LinkedIn, Youtube)

3/ Provide them with advice to improve their communication based on their objectives.

More operationally, here is a summary of the tasks:

> Social media setup for the new brand Médiamphi

> Competitive intelligence

> Visual design

> Video creation

> Writing post arguments

> Setup of a dashboard with all assets on Notion

> Implementation of a publication schedule

> Content scheduling on Hootsuite

> Live Story publication on Instagram

> Reel publication and editing on Instagram

> Hashtag table development

> Implementation of 'do's and don'ts' for good publication practices

Monitoring and management of affiliate campaigns (emailing, display, SEA, native):

- Prospect acquisition campaign for the Total Fleet fuel card

- Podcast media campaign for Saint-Gobain

- Acquisition campaign with a lead generation objective for Abridéal

FideClub

Customer relationship and m-commerce management application for merchants, artisans, VSEs

- Brand content: Writing captions, creating visual content and videos for the 11 social media accounts

- Publication scheduling

- Site audit and website redesign direction

- Email kits (email and landing page): design/writing/

- Sending setup and results monitoring on Sendingblue