Freelancer profile translated to English.

Description

With over 11 years of project management experience in France and internationally, including 7 years in digital, I offer to assist you in managing your digital projects, as well as your web marketing actions.

I work in the following areas:

Management of your digital projects / Product Owner:

- Analysis and definition of your needs

- Strategic thinking

- Drafting functional specifications

- Roadmap preparation

- Writing user stories, preparing the backlog and prioritization

- Management and coordination of your teams / Agile method / Scrum (team management, organization of ceremonies, budget monitoring, schedule monitoring, logistics ...)

- Coordination and operational monitoring of the project

- Writing the test plan and acceptance

- Delivery of sprints

Web Marketing Actions:

- Paid search SEA

- Implementation of tracking tools (Hotjar, Piano analytics, Google Analytics)

- Creation of e-mailing campaigns and automated sales funnels

- Creation and management of social networks using professional tools (Facebook for Business, Pinterest Ads, Instagram Ads)

- Native Ads (Taboola, Outbrain)

Feel free to contact me to discuss your project ;)

See you soon!

Alina

Languages

English
Fluent
Russian
Fluent
French
Native or bilingual
Romanian
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Hi Europa
Product Owner
BANKING AND INSURANCE
March 2022 - Today (4 years and 3 months)
Paris, France
Hi Europa, a brand launched by Maif to meet the needs of foreign students coming to settle in France.
Quadrilingual service (French, English, Chinese, English) offering several services to support foreigners in France: home insurance, breakdown service, housing search, housing guarantee, etc.

In direct contact with the Head of Offer, as well as the Marketing Manager, I worked with a team of 5 developers, applying the Scrum methodology.
As Product Owner, my missions were as follows:
- develop the platform
- improve the user experience
- improve conversions on the site
- organize the change of the technical base
- add new products
Atlassian JIRA HubSpot Marketing Scrum Atlassian Confluence Hotjar Agile Method Backlog Functional Testing
Toutcequejeveux.com
Co-founder / Product Owner
ENTERTAINMENT AND LEISURE
March 2015 - July 2018 (3 years and 3 months)
Paris, France
Toutcequejeveux. com is a digital concierge service for individuals.
In addition to my missions as co-founder of the startup (recruitment, team management, etc.) I was in charge of the design of the platform, management of technical teams (web designer, developers), the production, as well as the implementation of improvements after launch.
Pierre and Marie
Digital Project Manager
DIGITAL AND IT
July 2018 - November 2019 (1 year and 4 months)
I was in charge of managing digital projects for our clients by applying the Agile method:

- Preparation of the backlog for the teams
- Writing user stories of the project (sites and mobile applications) with Trello and according to the client's specifications
- Organization of sprints with the technical teams and the client
- Monitoring of tasks and planning
- Monitoring of the acceptance (corrective bugs) and delivery of the sprint
- Evolutions and definition of the remaining sprints with the client