Freelancer profile translated to English.

Description

I am a social media strategist with a clear focus on personal brands, female businesses, and companies in the health, coaching, and lifestyle sectors.

My background combines strategic thinking with a deep understanding of people and target groups. As a former Senior HR Business Partner at foodspring, I worked closely with executives and learned the importance of clear communication, structure, and positioning for sustainable growth.

Today, I support companies and freelancers in strategically building their visibility on Instagram and converting it into genuine inquiries and revenue.

My focus is on:

Developing content strategies (Reels, Stories, Carousels)
Creating clear hooks and storylines that grab attention
Building authentic brand communication
Structuring content processes for long-term growth

Additionally, I assist with the implementation of digital offerings, from content structure to technical integration via platforms like Digistore24, as well as websites using WordPress and Wix.

I work in a structured, efficient manner with a clear eye for what works in the market. My goal is not just to make content visible, but to build it in a way that creates trust and has a lasting impact.

Through my own entrepreneurial experience in pregnancy support and women's work, I am familiar with both the strategic and operational sides of a business and can connect them.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

alinagoesdigital
Social Media Content
SOCIAL NETWORKS
March 2024 - Today (2 years and 3 months)
Berlin, Germany
I help companies and personal brands strategically build their visibility on Instagram and convert it into genuine inquiries. My focus is on emotional, authentic content that builds trust and retains customers long-term.

Services:

Content strategy (Reels, Stories, Carousels)
Creation of viral hooks & scripts
Editorial planning & posting structure
Community building & engagement optimization
Analysis & optimization of existing accounts

Approach:
I combine strategic marketing with psychological understanding of target groups, especially in the areas of women, mothers, and personal development.
Instagram Marketing Content Marketing Social Media Content Creation
Aristaia
Pregnancy Support
HEALTH AND WELLNESS
December 2025 - Today (6 months)
Berlin, Germany
With Aristaia, I support women during pregnancy and motherhood on an emotional and physical level. My focus is on regulation, connection, and a conscious experience of this life phase.

Offerings:
1:1 support (online & in-person)
Women's circles & group formats
Relaxation and regeneration services for pregnant women
Body-oriented and energetic methods
Wellness massage for pregnant women

Focus:
I work with a holistic approach that considers both physical and emotional processes. The goal is to empower women and give them more security and self-confidence.
alinagoesdigital
Digital Products + Website Design
August 2024 - Today (1 year and 10 months)
I support companies and personal brands in the development, structuring, and technical implementation of digital products. From the initial idea to sales-ready integration.

💻 Services

Conception and setup of digital products (e.g., online courses, programs, workshops)
Structuring content for clear user guidance
Setup and management of sales processes via Digistore24
Creation and optimization of sales pages
Technical implementation and maintenance of websites with WordPress and Wix
Integration of booking and
🎯 Focus

My focus is on connecting content, technology, and user experience so that digital offerings not only function but also sell.

I work in a structured, solution-oriented manner with a clear eye for simple, understandable processes – for both providers and customers.

🤝 Suitable for

Coaches & Consultants
Personal Brands
Providers of online offerings
Small to medium-sized businesses looking to build or optimize digital products