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Alim GoulamhoussenAG

Alim Goulamhoussen

Outbound / Growth / Lead Gen B2B / Make Expert

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alim

Hello to you, and welcome to my profile!

I have been a Growth Marketing Manager for 5 years. My experience was built in startups/scaleups (Happn, Worklife, Happydemics). This allowed me to work with several teams (Product, Sales, Dev, Marketing, Data) to think, implement, analyze, and meet the growth objectives of companies.

I apply the growth methodology:
1. identification of a growth opportunity,
2. definition of hypotheses,
3. definition of a KPI,
4. testing of the experiment,
5. data analysis,
6. decision making.

My expertise includes:

✔ Creation of personas / ICP
✔ Outbound: scraping, cleaning, tool setup, copywriting, personalization, follow-up, analysis, and team training
✔ Inbound: content strategy thinking, Linkedin/Facebook/Instagram campaigns, tool setup, scoring, nurturing, workflow, CRM synchronization
✔ Creation and optimization of landing pages
✔ Implementation of the tracking plan (Google Tag and Google Analytics)
✔ Process automation (Zapier, Make)
✔ Team training

Tools mastered (non-exhaustive list):
Hubspot
Salesforce
Pipedrive
Lemlist, phantombuster, dropcontact
Zapier
Make (Integromat)
Linkedin Ads, Facebook Ads, Google Ads
Google Tag Manager
Google Analytics
Webflow

I would be delighted to help you develop sustainable growth within your company.

See you soon!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Worklife
    Head of Growth
    HUMAN RESOURCES
    October 2021 - January 2022 (3 months)
    ➢ Creation of the Acquisition dashboard
    ➢ Optimization of prospect enrichment automations
    ➢ Optimization of cold emailing strategies
    Outbound Marketing
  • happytal
    Growth Marketing Manager
    MEDICAL
    January 2021 - October 2021 (9 months)
    Paris, France
    ➢ Implementation of Hubspot Marketing
    ➢ Optimization of cold emailing: copywriting, segmentation, deliverability => Avg. open rate 45% / Avg. response rate 25%
    ➢ Salesforce project management to reorganize the data model
    ➢ Management of Ads (Linkedin, Google, Facebook)
    Inbound marketing Outbound Marketing Salesforce SEA LinkedIn Ads Facebook Ads
  • Happydemics
    Growth Marketer
    SOFTWARE PUBLISHING
    January 2019 - March 2021 (2 years and 2 months)
    7 Espl. Henri de France, 75015 Paris, France
    ➢ Implementation of Hubspot and Salesforce
    ➢ Implementation of the Inbound strategy: personas, content, scoring, workflow
    ➢ Launch of Outbound: scraping, cleaning, tool setup, copywriting, personalization, follow-up, analysis, and team training
    ➢ Management of Adwords and Linkedin campaigns
    ➢ Definition of AAARRR funnel KPIs and actions to improve them
    ➢ Creation of the Product Tour to improve user activation
    Inbound marketing Outbound Marketing marketing automation SEA SEO Facebook Marketing Google AdWords LinkedIn Marketing AARRR

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Education

  • Master Marketing and Data Anlytics, Data analytics for marketing
    NEOMA Business School
    2018
    Master Marketing and Data Anlytics, Data analytics for marketing
  • Master 2 (M2), Networking of computer systems and telecommunications
    ESME Sudria
    2015
    Master 2 (M2), Mise en réseau de systèmes informatiques et télécommunications

Certifications

  • 2-Day Growth Hacking Crash Course
    Growth Tribe
    2019

Skill set

Categories