Freelancer profile translated to English.

Description

**What I do**: I solve complex programmatic issues and ensure AdOps activity is reliable to improve delivery, performance, and revenue.

When to contact me

- "Your PG/PMP deals are not delivering / unstable CPM / low win rate"

- "Erratic pacing, tracking/QA, targeting or DSP setup issues"

- "You want to improve VCR/viewability/CTR on CTV/OLV"

-"You waste too much time on operations → need for process + automation (Python)"

What I deliver

Diagnosis + prioritized action plan (quick wins + sustainable fixes)

Implementation / optimization (DV360, GAM, deals)

Templates + playbooks (QA, pacing, troubleshooting) + dashboards/reporting

**Why me**: 10+ years in ad tech/publishers (US + EU), cross-functional leadership (Sales/CSM/Product), and ability to automate what slows teams down.

**Format**: audit 2–5 days • sprint 2–4 weeks • retainer 1–3 days/week.

**Platforms**: DV360, The Trade Desk, Beeswax, Google Ads, CM360, Springserve, Xandr, Equativ, Triton, GAM, Magnite,

Salesforce, Jira, Confluence, Adresa, Zapier, Notion etc

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Dailymotion
Lead Ad Operations
January 2023 - December 2025 (2 years and 11 months)
New York, NY, USA
- Led AdOps & Media Trader team across US and LATAM with full revenue accountability for multi-market performance.
- Managed Video, Display, and CTV campaigns, optimizing for CTR, VCR, viewability, and brand KPIs.
- Owned troubleshooting and optimization of PG and PMP deals to maximize delivery and performance.
- Directed first DV360 implementation for the US team, reducing inventory costs by 20% and improving VCR by 15%.
- Built operational tools increasing efficiency by 30% and reducing deployment time by 20%.
- Acted as cross-functional consultant for Sales, Product, and Engineering across Americas and EMEA on global projects.
Troubleshooting Integration Automation DV360 Optimization
Deezer
Senior Programmatic Manager
July 2021 - December 2022 (1 year and 5 months)
Paris, France
- Managed programmatic monetization across audio, video, and display deals, driving a 12% eCPM increase and 8% fill rate lift.
- Led monetization-partner implementations and floor-price strategies, resulting in a 30% revenue uplift in Brazil.
- Delivered programmatic training for sales and ad ops teams, reducing issue-resolution time by 25% through improved troubleshooting workflows.
Programmatic Optimization Troubleshooting Google Ad Manager Yield Management
Sublime
Account Manager
January 2020 - February 2021 (1 year and 1 month)
Paris, France
- Managed Publicis and Dentsu Aegis France accounts totaling €6.5M, driving client communication and performance optimization.
- Improved VCR by 15% through A/B testing and format optimization.
- Produced tailored RFP presentations and coordinated execution with AdOps and Sales teams.