Freelancer profile translated to English.

Description

Freelance Product Director (CPO / Head of Product) with over 13 years of experience in defining and deploying international product strategies.

I help organizations scale by aligning product vision with business objectives, structuring data-driven and autonomous teams, and generating sustainable and measurable user adoption.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 15km)

Apps42
SENIOR PRODUCT MANAGER | PRODUCT LEAD | Ad-hoc Support
ENTERTAINMENT AND LEISURE
March 2025 - Today (1 year and 3 months)
Product consulting for a suite of mobile weather applications (B2C)

Streamlining user journeys
ImplementingAI workflows
ASO optimization

Results: +10% DAU (Daily Active Users)
AI Automation Generative AI ASO Optimization
Arval BNP Paribas Group
SENIOR PRODUCT MANAGER • PRODUCT LEAD
AUTOMOBILE
November 2022 - March 2025 (2 years and 4 months)
92500 Rueil-Malmaison, France
Management of multi-country financial products (France, Italy, Spain, UK) within the Finance & Risk Tribe (IT) in an agile at scale transformation context.

As **Head of Product**:

*Supervising and recruitingProduct talents (Product Owners, Business Analysts)

*Managing associated budgets**, with a focus on **ROI optimizationand operational efficiency of investments
Implementing aproduct culture and adopting agile practices (SCRUM, SAFe)within teams
Improving product performance measured by90% OKR (objectives & key results) / roadmap alignmentand better prioritization of initiatives.

As **Lead Product**:
Refining themulti-country product roadmap
Establishing cross-functional product governance
Conductingusage analyses(user analysis) to identify friction points, rationalize costs, and optimize user experience
*Managing product budget lines

*Prioritizinghigh-impact user needs using the WSJF method
Overseeing software developments andsupporting multi-country deploymentsof financial tool updates

Results:10% reduction in total operational costsacross the four financial departments
Budget Management SAFe OKRs
Hager France
PRODUCT MANAGER • PRODUCT LEAD
INTERNET OF THINGS (IOT)
March 2020 - March 2022 (2 years)
Paris, France
Development and management of international B2B connected mobile solutions (Android & iOS) for electrical equipment maintenance.

*Managing a product team of about ten**product talents** (UX/UI designers, POs, BAs)

*Defining product scope and managing the discovery phase(user interviews, personas, storyboards, wireframes) up to PoC and product-market fit validation in conjunction with business departments (C-level)

*Defining product roadmaps and OKRsaligning business objectives, technical feasibility, and business value.
Creating and managing the backlog (Azure DevOps), supporting the development team, continuous prioritization (MoSCoW) with input from stakeholders, designers, and technical teams
*Managing launches on Google & Apple stores

*Implementing A/B testing and analyzing usage data(Firebase Analytics)

Continuous improvement of an existing mobile app: Hager Pilot (Android & iOS)

*Improving crash-free rate from 80% to 95%**, increasing **store ratings by +0.6 points**, and **1-week retention rate by +15%
Managingmulti-store deployments(Apple, Google, Microsoft) from5 countries to +10 countries
Analyzing usage patterns via Firebase Analytics to guide product decisions

Management of the Hager Developer Portal

Coordination of technical and functional tests of REST APIs to ensure integration reliability across the range of connected products
Team Management Product Market Fit Product Management