Freelancer profile translated to English.
Back to original languageAbout Alice
🚀 Community Manager & Social Media Manager – Grow your visibility on social networks!
I am Alice Louis, afreelance community manager.After a Master's degree in Communication & Marketing and 3 years of experience, I chose to support companies and entrepreneurs in developing their digital strategy to maximize their impact on social networks.
🌍 Why be active on social networks?
Today,Instagram, Facebook, LinkedIn, TikTokand other platforms are essential levers for attracting and retaining an engaged community. But without a clear strategy and impactful content, it's difficult to stand out. My role is to help you create an authentic, impactful online presence aligned with your brand.
🎯 My community management services
📌Auditandoptimizationof your social networks to identifyareas for improvement
📌 Development of a digitalcommunication strategyadapted to your objectives
📌Content creation:impactful visuals, TikTok/Reels videos, engaging stories
📌Video editing and photo retouchingfor a professional and dynamic look
📌Community management and moderationto strengthen engagement
📌Targeted advertising(Facebook Ads, Instagram Ads, LinkedIn Ads…) to boost your visibility
📌Competitive intelligence & storytellingto increase your brand awareness and stay on trend
📈 Why choose me?
💡Creativity& adaptation to digital trends
📊 Performance analysis & continuousoptimizationofcontent
🚀Concrete results:increased engagement, community growth, improved brand awareness
💬 Interested? Let's discuss your project! I am available for one-off missions or long-term support.
📩 Contact me to discuss your specific needs!
French
Native or bilingual
English
Fluent
Can work on-site
Maurepas (up to 50km)
Experience
- Alu-StoreHead of Communication & MarketingARCHITECTURE AND URBAN PLANNINGNovember 2022 - November 2024 (2 years)Portet-sur-Garonne, France🏢 Alu-Store, what is it?Alu-Store is a company specializing in home improvement solutions, offering custom solutions for pergolas, blinds, and joinery. Located near Toulouse, the company assists individuals and professionals with their renovation and home improvement projects.🚀 My role in a nutshell:As Head of Communication & Marketing, I led the company's complete digital strategy to enhance its visibility, increase its brand awareness, and develop an engaged community on social networks.✨ Why did I choose to work on this project?Passionate about digital communication and creating engaging content, this position was the perfect opportunity to leverage my creativity and strategic skills to directly contribute to the growth of a dynamic SME.🎯 My main responsibilities:- Complete management of social networks (Facebook, Instagram, LinkedIn, and TikTok):- Development and management of a strategic editorial calendar- Regular creation of original content (stories, posts, videos, descriptions)- Photo retouching and video editing to showcase products and services- Implementation and monitoring of the digital communication strategy- Organization of events and creation of associated materials (flyers, posters, catalogs…)- Competitive intelligence and trend analysis- Website management (regular content updates, blog post writing)- SEO optimization and Google Ads campaign management- Management of the Google Business Profile (optimization, responding to customer reviews)📈 Concrete results:- Significant increase in engagement and community growth on social networks- Improved website ranking (SEO & SEA)- Increased in-store traffic through an effective cross-channel strategy
- Vernicolor GroupCommunication & Marketing AssistantAUTOMOBILEFebruary 2025 - March 2025 (1 month)Meudon, France🏢 Vernicolor Group, what is it?Vernicolor Group is an international company specializing in spare parts and varnishing in the automotive sector. Recognized for its technical expertise and international presence, it collaborates with major market players.🚀 My role in a nutshell:As a Communication & Marketing Assistant, I supported Vernicolor Group in enhancing the company's image through event organization, managing its LinkedIn strategy, and creating dynamic visual content.✨ Why did I choose to work on this project?I was drawn to the opportunity to work within an innovative group and the challenge of translating technical expertise into engaging and impactful communication, particularly through events and LinkedIn strategy.🎯 My main responsibilities:- Complete organization of events (including client meetings abroad, in Germany)- Development and implementation of an effective LinkedIn communication strategy to strengthen the group's brand awareness- Professional video editing to enhance the company's image and expertise📈 Concrete results:- Strengthened the group's visibility and brand image on LinkedIn- Successful events with increased participation and engagement- Production of impactful and professional videos used for the group's external communication
- ETC AcademyCommunication OfficerEDUCATION AND E-LEARNINGMarch 2022 - June 2022 (3 months)Toulouse, France🏢 ETC Academy, what is it?ETC Academy is a training organization specializing in the aeronautics and space fields. The academy supports professionals by offering practical, innovative training adapted to the current needs of companies like Airbus, Thales...🚀 My role in a nutshell:As Communication Officer, I led ETC Academy's entire digital strategy to improve the organization's visibility, attract new students, and strengthen its positioning in the training market.✨ Why did I choose to work on this project?Passionate about communication and digital fields, ETC Academy was the ideal opportunity to combine my creative skills with my strategic and digital knowledge, while promoting a rapidly growing sector.🎯 My main responsibilities:- Daily management and engagement of social networks (Instagram and LinkedIn)- Regular creation of engaging content (stories, posts, videos, description writing)- Development and rigorous monitoring of a strategic editorial calendar- Creation and redesign of the training center's website- Implementation of an effective SEO strategy and management of Google Ads campaigns- Creation of various communication materials (flyers, posters, brochures, digital materials)📈 Concrete results:- Development of the community on Instagram and LinkedIn- Increased website traffic (SEO & SEA)- Generation of qualified leads through targeted Google Ads campaigns
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Education
- Master's in Communication & MarketingPPA Business School Toulouse2024Stratégie de communication & marketing, Événementiel, Réseaux sociaux, Design...
- Bachelor in Digital Project ManagementDigital Campus Toulouse2022Stratégie de communication, UI/UX, Motion Design, Web Marketing...