Alice Guennoc

For Milan Design Week 2025, I was responsible for the complete editorial management of the immersive exhibition Mission Aldebaran, conceived by the couturier-perfumer Marc-Antoine Barrois in collaboration with the architect-designer Antoine Bouillot.

This editorial project combined design, perfume, and sensory storytelling, immersing visitors in a poetic journey between shadow and light. My work involved articulating the brand's universe through careful editorial direction: conception of print and digital content, coordination of narrative materials, print supervision, etc., while respecting the brand's unique identity.

The Mission Aldebaran project was recognized with a Fuorisalone Award.

During my experience at Caroline Abram and Talla Eyewear (multi-brand designers), I worked for various designer eyewear brands. I was in charge of digital creation for social media, campaign conception, and art direction for photo shoots to bring each new collection to life for the women's, men's, and children's brands.

The missions also included press relations and managing various social media accounts.

In parallel to graphic creation, I was regularly involved in organizing events for the brand (cocktails, collection presentations, etc.).

For the past three years, I have also been working alongside the independent media outlet fleh, which highlights women in hip-hop culture. I joined this project after dedicating my master's thesis to these topics (research paper and organization of a block party in my hometown, Brest, bringing together all local hip-hop players). This is a familiar field that naturally guides my graphic and editorial approach. Our services are diverse, ranging from photo/video to copywriting, graphic design, and audiovisual production.