Freelancer profile translated to English.

Description

Passionate strategic planner, I am committed to supporting my clients from A to Z in solving their marketing/brand/innovation challenges & in achieving their branding and/or communication goals.

Thanks to a thorough analysis phase, my objective is to offer my clients concrete, actionable, and internally desirable solutions that can make a difference in a given market (national or international).

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Freelance
Senior Strategic Planner - Freelance
CONSULTING AND AUDITS
September 2020 - Today (5 years and 11 months)
Paris, France
As a freelancer, I undertake missions ranging from strategic brand support & its communication/innovation, its omnichannel activation, to the development & writing of creative concepts, including the establishment of creative briefs (if not already assigned).

Budgets (national and international): BIC, Leclerc, Danone, Kiko Milano, Nivea, French Air Force, BAT, Bacardi, Pepsico, Tropicana, Royal Canin etc.
Strategic Planning Trend Analysis Strategic Watch Benchmarking and Competitive Analysis Copywriting Graphic Design Branding Branding & Identity Brand Activation Brand Activation Shopper Marketing Data Analysis Market Research Positioning Strategy Brand Platform Advertising
June Marketing
Senior Strategic Planner & Innovation
CONSULTING AND AUDITS
October 2021 - Today (4 years and 9 months)
Paris, France
- 2+ years / Strategic Planner & Innovation
Late 2021, I joined the June Marketing team (formerly a qualitative/quantitative/strategic planning research firm evolving into a strategic marketing insights consulting firm) where I learned new skills such as facilitating strategic & creative workshops, innovation processes, new methods like Blue Ocean Strategy, etc.

Budgets (national and international): L'Oréal, Pierre Fabre, Ecotone, Carambar & Co, Danone, Yves Rocher, MOM x Materne, Savencia, Brown Forman, Coty, Essilor x Grand Vision, Lindt, Pernod Ricard, Valentino, Wondergroup, Nutrition & Santé, etc.
Strategic Planning Data Analysis brand strategy Innovation Strategy Product Innovation Innovation Consulting Market Research Qualitative Research Branding Communication Strategy Trend Analysis Strategic Recommendations Workshop Facilitation
The Brand Nation
Strategic Planner
CONSULTING AND AUDITS
November 2019 - February 2020 (3 months)
Paris, France
- 3 months / Strategic Planner
First position as a Strategic Planner in a creative agency where I met incredible people who later became my freelance clients.
Budgets: Quick, Netto, NAT, Lactalis...
Advertising Market Research Strategic Watch Competitive Intelligence Trend Analysis Communication Strategy Strategic Planning