Freelancer profile translated to English.
Back to original languageAbout Alice
My job: to help you with the design and organization of your ideas to bring them to life.
6 years of experience in companies, communication agencies, and as a self-entrepreneur, in various sectors such as luxury, sports, mass consumption, perfumes, wine, tech, and cinema.
During my experiences, I had the opportunity to support companies for all types of projects:
- Brand and product launch,
- POS opening,
- Branding/rebranding,
- Visibility enhancement,
- Traffic generation / sales development,
- Internal/external event creation,
- PR events,
- VIP management,
- Networking,
- Testing and training,
- Trade shows
Main B2B clients: Danone, Adidas, LVMH, Universal, Nike, Orangina Schweppes, Mondelez, Dyson, Laboratoire Pierre Fabre, Teads, S4M, Twitter
Hackathons: Club Med, Siemens, Intel, La Poste
PR: Roland Garros, TOP 14, Champions League, Concerts at Stade de France
Trade Shows: L’aiguille en fête (Marie Claire), Mobile World Congress
Individuals: weddings, birthdays, practice openings, etc.
I would be delighted to assist you with your projects soon.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- StudioM FranceEvent Client Manager at GroupMJune 2018 - Today (8 years)Île-de-France, FranceStudioM, a content and brand experience creation entity of GroupM. On the strategic and commercial side:• Analysis and synthesis of client briefs• Preparation and facilitation of brainstorming sessions• Development of strategic recommendations• Drafting of service provider briefs• Ensuring client follow-up and relations• Financial monitoring• Competitive benchmarkingOn the event production side:• Project management with the production department• Adherence to the retroplanning• On-site quality control• Operational review
- BeMyAppDigital Marketing ManagerOctober 2016 - December 2018 (2 years and 2 months)Île-de-France, France- Marketing content creation (articles, newsletters, campaigns, interviews, etc.)- Customer relationship before events (project roadmap, communication plan, deadlines)- Customer success program (ROI & upcoming projects)- Proposals and budgets creation- Lead generation strategy- Organization of our presence & visibility at congresses (MWC, Tech XLR8 London, Innovative City Nice, Concar Expo Berlin..)- PR strategy
- Fancy Cellar - 品庄Sales & Marketing ManagerJanuary 2016 - September 2016 (8 months)Shanghai, ChinaFancy Cellar is a wine & spirits importer specialized in boutique & organic French wines.- Achieve new business deals & generate sales: Identify new business opportunities, Prospect to set up appointments and update client portfolio, Develop and negotiate contracts- Ensure efficient Marketing and Communication strategy consulting (Advertising, Conception)- Organization & participation in wine tastings, trainings, and other events- Community Management- Press relations- Follow-up of client requests
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Education
- Event plannerWedding MC2 Mon Amour x Superplanner Training2021Event planner
- Master's degree, International BusinessSKEMA2015Master's degree, Commerce international