Freelancer profile translated to English.
Back to original languageAbout Alexandre
Entrepreneur & Product Manager for 5 years of business software (mobile app + web dashboard) I am looking for new challenges, problems in new areas.
My usual missions:
• Improve user activation, engagement, retention, and referral with a data-oriented strategy (Data analysis, retention types, different user workflows, KPI creation, trigger creation, aha moment research…)
• Deliver continuous value to users by leading sprints and ensuring quality before production (Gathering user feedback, prioritizing feedback according to company objectives, creating user stories, producing mockups, establishing sprints with the development team, QA…)
• Market & User Research: creation of marketing messages, discovery of new revenue streams, pain points, targeting…
Mastered tools: Segment, Mixpanel/Amplitude, Intercom, Notion, Zapier, No-code App, Lemlist, Sheet...
French
Native or bilingual
Can work on-site
Marseille (up to 50km)
Experience
- BonamiCo-founder / Product ManagerSOFTWARE PUBLISHINGMay 2017 - July 2022 (5 years and 2 months)Marseille, FranceIn charge of the product growth of a SaaS (mobile + web application)🌟 Tasks performed:- Go from 0 to 850 MAU (monthly active users)- Increase conversion rate to 25%- Maintain retention at 78% of users in the first three years of subscription- Go from 0 to 35,000 messages exchanged/day on the application🎯 My roles- Implementation of the Product Roadmap & Sprints (Market & Users research, customer feedback management...)- Implementation of user stories & mockups (UI/UX..)- Ensure quality production- Creation of marketing messages & targeting- Increase revenue (improvement of user activation, engagement, retention, referral, discovery of new needs, upselling...)
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Education
- Growth HackerJoinLion2020-Stratégie de croissance (SEO, prospection, data…)