Freelancer profile translated to English.
Back to original languageAbout Alex
With over 10 years of experience in digital product design and organizational transformation, I help companies create, evolve, and market high-impact solutions. Passionate about agile methodologies and emerging technologies, I combine a strategic and operational approach to maximize product value.
đŒ Key Experiences
I have worked within large groups (France TĂ©lĂ©visions, SFR, SociĂ©tĂ© GĂ©nĂ©rale, Capgemini â Ministry of the Interior & Armed Forces, PĂŽle Emploi, Universal Music, CrĂ©dit Agricole) as well as in startups (co-founder of a restaurant ordering app).
âïž Areas of Expertise
Product Management / Ownership: Discovery, UX Research, prioritization, roadmap, backlog management, agile piloting, delivery, product strategy.
Digital Project Management: cross-functional coordination, vendor management, partnerships, functional scoping, production monitoring, tracking, A/B testing.
Business & Performance: KPI definition, budget monitoring, performance management, reporting, continuous improvement.
đ Notable Achievements
France Télévisions: Management of Smart TV applications (LG, Samsung, Philips, Hisense), IPTV (Free, Orange), and Fire TV (Kepler OS).
Crédit Agricole / Sofinco: Creation of two public-facing websites on sustainable mobility and energy renovation.
Universal Music: Development of the Digster app and an internal tool for sales teams.
PĂŽle Emploi: Management of several internal SaaS tools for training and business data management.
Société Générale: Creation of a personalized marketing offers tool for Crédit du Nord.
Ministries of the Interior & Armed Forces: Deployment of the ANTS ERP (driving licenses, passports, ID cards, vehicle registration) and a unified network on military bases.
Spanish
Conversational
Chinese
Basic
English
Fluent
French
Native or bilingual
Can work on-site
Paris 11e Arrondissement (up to 20km)
Experience
- WECAREPRODUCTProduct Engineer / Product Builder â Web & MobileJanuary 2025 - Today (1 year and 7 months)Paris, FranceI am a Product Engineer: at the intersection of product, design, and development.My role is not just to "code", but to transform an idea into a usable, maintainable, and deployed product, with a real business and user vision.Specifically, I work as a builder:âą understanding business and user needsâą product scoping (MVP, prioritization, user flows, key features)âą vibe coding: rapid iterations, prototyping, then production deploymentâą post-launch monitoring: usage, bugs, continuous improvementsâž»đ What I buildI develop end-to-end:âą Mobile applications (iOS / Android â via Capacitor, React, Firebase, etc.)âą Modern and high-performance websitesâą SaaS (B2C or internal tools)âą Dashboards, back-offices, business toolsI am comfortable with:âą front-end (UX, performance, responsive design)âą product (user flows, value proposition, actual usage)âą and production deployment (app stores, deployment, iterations)➻𧩠Concrete projects completedâą Mon LutinMobile application for managing inventory, invoices, and claims for home insurance.From idea to the App Store: product, design, development, iOS & Android publication.âą AgendelWeb platform for discovering cultural events with a social dimension.Work on product architecture, front-end, user flows, and long-term vision.âą Culture RushCultural quiz game with ranking, levels, timers, and rewards mechanics.Product design, game logic, content, and technical implementation.âą CV MagiqueSaaS tool to generate a modern CV from LinkedIn using AI.Product, UX, business logic, and industrialization.đ€ Why work with meâą Product + tech vision (no detached development silo)âą Ability to move fast without breaking the productâą Comfortable working solo or in a teamâą Experienced in agile environments, from startups to large corporationsâą Focused on impact, real-world usage, and time-to-market
- TF1Product Owner Big Screen â TF1 (Streaming & Multi-screen)ENTERTAINMENT AND LEISUREJanuary 2026 - Today (7 months)Boulogne-Billancourt, FranceAt TF1, I work as a Product Owner Big Screen, responsible for the product management of TV experiences on large screen environments (Smart TV, IPTV, partner platforms).My role is to design, prioritize, and deliver high-performing, stable, and consistent TV experiences used at scale, within a complex and highly industrialized technical ecosystem.Specifically, I:âą define and manage the Big Screen product roadmap, aligned with business, editorial, and technical objectivesâą translate user, business, and partner needs into clear user stories, ready for developmentâą prioritize the backlog considering TV constraints (remote control UX, performance, device compatibility)âą work daily with technical, QA, design, and platform teamsâą coordinate multi-environment releases to ensure reliable deploymentsâą monitor product quality (stability, bugs, incidents, actual user experience)âž»đ§ Big Screen / Connected TV FocusWithin the Big Screen scope, I am particularly involved in:âą scoping TV user journeys (navigation, content access, usage continuity)âą ensuring functional consistency across different TV environmentsâą anticipating technical constraints specific to the big screenâą managing dependencies between the player, backend, data, and partner platformsâą continuously improving the user experience on constrained devicesđ Key challenge: delivering a fluid, robust, and intuitive TV experience capable of supporting massive usage and audience peaks, without compromising on quality.
- Bedrock streamingProduct Manager - PartnershipENTERTAINMENT AND LEISURESeptember 2025 - January 2026 (4 months)Neuilly-sur-Seine, FranceAt Bedrock, I worked as a Product Manager responsible for distribution and integration partnerships in complex TV streaming environments.My role: to bridge the gap between the product, partners, and technology, to ensure smooth service distribution on third-party platforms.Specifically, I worked on:âą product management of partnerships (e.g., TV platforms, operators, aggregators)âą coordination between internal teams (product, tech, QA, business)âą functional scoping of integrations: partner requirements, user journeys, technical constraintsâą monitoring partner roadmaps and associated releasesâą quality of the final user experience (content access, navigation, performance)I was responsible for:âą translating partner business needs into actionable product specificationsâą securing time-to-marketâą anticipating technical and product impacts related to integrationsâą ensuring clean execution in multi-stakeholder and multi-product environments
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Education
- Grande Ecole ProgramMontpellier Business School2017Spécialisation Marketing & Conseil en management
- BachelorESG MS2015Bachelor Marketing & Commerce International
Certifications
- Google AnalyticsGoogle2018