About Alexis
- Creation, monitoring, and complete optimization of your Google Ads & Meta Ads campaigns (Search, Display, Performance Max, Facebook/Instagram).
- Setup of tracking (Google Tag Manager, Meta Pixel, Analytics, offline conversions).
- Creation of high-performing landing pages optimized for conversion (Swipe Pages, A/B testing, persuasive structure).
- Performance-oriented strategic support with a focus on return on investment, featuring clear reporting and concrete actions week after week.
French
Native or bilingual
English
Fluent
Experience
- ConvertixCo-founderJuly 2024 - Today (2 years and 1 month)Lyon, FranceWe help service businesses and e-commerce companies grow by generating qualified leads and sales through high-performance advertising strategies on Google Ads and major social networks (Meta, LinkedIn, TikTok, etc.).
- Lyon Ynov CampusSpeaker - Lecturer and TrainerSeptember 2022 - December 2022 (3 months)Lyon, France24 hours of SEM (Search Engine Marketing) courses delivered to 3rd-year students, covering Google Ads paid search strategies, advertising budget management, campaign optimization, and performance analysis.
- ISCOMSpeaker - Lecturer and TrainerSeptember 2022 - December 2022 (3 months)Lyon, France15 hours of Customer Marketing courses for 3rd-year students.Customer Experience, Relationship Marketing, Marketing Mix
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Certifications
- Google Ads Search Network CertificationGoogle2022
- Google Ads Training "The Lead Machine"WebMarketSchool2023