Freelancer profile translated to English.
Back to original languageAbout Alexis
I work with organizations on **corporate, internal, and brand communication challenges**, by designing **strategies aligned with business objectives**.
I combine **strategic thinking and execution capabilities**, from defining editorial lines to the operational implementation of the various components of the project.
Specialized in **storytelling and brand content**, I also create content with high narrative value, designed not only to be well-produced but, above all, to be visible and **generate impact with the target audience**.
French
Native or bilingual
English
Fluent
Can work on-site
Paris 11e Arrondissement (up to 50km)
Experience
- ISCOM PARISGuest Lecturer in Master 2EDUCATION AND E-LEARNINGNovember 2025 - February 2026 (3 months)Paris, France• Responsible for the module "Storytelling, Brand Content & Brand Narratives" for Master 2 students in "Strategic Planning, Advertising and Media".
- Saooti (filiale du groupe SIPA Ouest-France)Head of Editorial DevelopmentFILM AND AVMay 2023 - Today (3 years and 2 months)Paris, France• Editorial Strategy & Media Performance: defining editorial lines for each client project, designing formats and creative strategies aligned with objectives, coordinating production/tech, managing paid media campaigns and optimizing audience performance.• Business Development: prospecting and lead generation, structuring brand content offers, negotiation and closing, managing and growing the client portfolio (retention, upselling).
- ELEPHANT GroupeCommunications ManagerFILM AND AVSeptember 2021 - May 2023 (1 year and 7 months)Paris, France• Management of global communication (internal/external, B2B/B2C), including: promotion of productions (Sept à huit, Jamy, Netflix series, Disney+...), creation of digital content (social media, corporate) and management of press relations.• Organization of Top Management's public appearances.• Creation and distribution of digital content.
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Education
- Master 2 (M2) Digital Communication & CreationISCOM Paris2018
- Master 1 Information-Communication & Modern LiteratureSorbonne Nouvelle University - Paris 32015Mémoire : "Le format de la libre-antenne radio pour adolescents, entre évolutions et standardisation du genre"