Freelancer profile translated to English.

Description

I am Alexia Brand Strategist & founder of Brand Therapy.

I help companies that have lost sight of their identity to (re)find themselves, clarify their difference, and tell their story with impact.

Over 7 years leading an agency, I've supported hundreds of brands that all had the same problem:

👉 They got lost along the way.

Contradictory messages, multiplying offers, an identity that no longer reflects who they truly are… They move forward, but without a clear compass or consistency.

My role?**

To help them regain clarity on what makes them unique, so they can finally differentiate themselves naturally and reach their customers with greater impact.

What I do concretely

I offer a 3-step coaching process:

1️⃣ Diagnosis — I identify your brand's blockages and what prevents you from being clear

2️⃣ Therapy — I reveal your unique DNA and clarify your uniqueness

3️⃣ Anchoring — I build your narrative strategy so you can deploy it consistently

What you'll leave with:

✅ Your clarified brand territory

✅ Your differentiating value proposition

✅ Your story ready to be told

Depending on your needs, I can also help you with its deployment: visual identity, redesign of materials (website, brochures...)

For whom?

→ Launching companies

You want to lay solid foundations from the start and avoid scattering your efforts

→ Startups & scale-ups

You've grown quickly and are no longer sure how to present yourselves

→ Companies in transformation

You've evolved, but your image no longer reflects who you've become

→ Established brands that have lost their way

You want to rediscover your difference and realign before communicating

My promise

I help you move from 👇

❌ A blurry, misaligned brand, or one that looks like everyone else

✅ A clear, consistent, and unique brand that naturally attracts the right clients

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

AlexiaVillalon
Brand Therapist
CONSULTING AND AUDITS
September 2025 - Today (9 months)
Lyon, France
After 6 years leading a marketing agency and several experiences supporting entrepreneurs in France and abroad, I created **Brand Therapy**: a method that helps entrepreneurs reveal their identity before seeking to shine.

Why therapy? 🔥

We always talk about growth, communication, acceleration... But how many entrepreneurs truly know who they are?

I met founders capable of doing anything, except explaining "why them", which made them truly unique. In their rush to chase trends, they had ended up losing themselves.

My method combines introspection and strategy:

✦ I explore: your history, your motivations, your blockages & your environment
✦ I reveal: what sets you apart and transform it into clear positioning
✦ I translate: this positioning into concrete identity (tone, messages, visual universe)
✦ I guide you: to embody your identity in the long term

Result? Entrepreneurs who shine because they finally know who they are!

Does your brand need therapy?
👉 Free diagnosis: [https://diagnosticmarque.fillout.com/t/vFPYHKKevBus]
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