Freelancer profile translated to English.

Description

Hello!

After 7 years of experience as a Marketing and Communication Manager in the board game publishing industry, I have chosen to diversify my missions and professional partners. My job has allowed me to develop 360° skills such as the development and implementation of marketing strategies, project management, digital communication, event management, CRM, and trade marketing.

I have expertise in the publishing field as well as in the entertainment sector in general. I am also interested in missions in the Food/Beverage, Artistic, and Sports sectors.

I reside in Versailles and can easily travel to locations in the Ile de France region.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Asmodee
Marketing and Communication Manager
PUBLISHING
January 2023 - August 2023 (8 months)
Boulogne-Billancourt, France
- Development and coordination of the communication strategy for party games internationally.

- Partnership development: promoting our brands through awareness partnerships.

- Management of the communication strategy with our distribution subsidiaries.

- Management of content creation teams (press, community management).

- Project management: Time's UP operation, street marketing, etc.

- Influencer marketing in relation with our agency.
Project Management Communication Strategy Marketing Strategy Influencer Marketing Digital Communication
Days of Wonder
Marketing and Communication Manager
PUBLISHING
January 2016 - December 2022 (7 years)
Île-de-France, France
- Development and management of the 360° marketing and communication strategy: launching new games, developing existing ranges.

- Marketing budget management.

- Management of media and partnership strategy: press relations management, coordination of our global agency, partnership research.

- Development and implementation of the digital strategy: community management, advertising campaigns.

- Content creation: digital and print.

- Event management: managing our presence at international and national trade shows, stand design, logistics, management of demonstration teams.

- Trade marketing and e-commerce: development of marketing and sales tools, optimization of our presence on e-commerce sites.

- CSR project management: Charity operation "Play Pink" in partnership with the BCRF.

- CRM: Creation of emailing campaigns (Sendgrid), data analysis and optimization.
Brand Content E-commerce Community Management CRM Press Relations Budget Management 360° Communication Content Creation Trade Marketing Partnership Development
Consultante en communication
Freelancer
AGRICULTURE
April 2015 - August 2016 (1 year and 4 months)
Versailles, France
- Creation of communication plans.
- Newsletter writing.
- Community Management.