About Alex
French
Native or bilingual
Experience
- DECATHLON SE - FRANCEUX ResearcherSPORTSSeptember 2024 - March 2025 (6 months)Paris, FranceIn this role, I was responsible for developing and structuring the user research and design offering within the IT department and the company's various Business Units.Main Missions:**Evangelization and Strategy**: Developing design and research culture to support the digital transformation of value chain-related services.**Implementation of ResearchOps**: Creating and deploying methodological frameworks, templates, and research tools to industrialize practices.**Process Optimization**: Defining the necessary organization to effectively integrate Design into product design cycles.**Methodological Expertise**: Conducting studies and providing repositories to help teams make decisions based on real user needs.Would you like me to rephrase any points to further emphasize a specific aspect (e.g., the international or technical dimension)?
- DEVOTEAMLead Ethical UX Design ResearchDIGITAL AND ITJanuary 2017 - September 2024 (7 years and 8 months)Paris, FranceAs part of this strategic consulting mission, I supported the transformation of design practices within the IT department and Business Units (Value Chain) by placing ethics and operational efficiency at the heart of the approach.Key Expertise and Achievements:**ResearchOps Strategy**: I structured and industrialized research activities by implementing methodological frameworks, tools (Dovetail, Maze), and reporting templates to systematize the integration of design into development cycles.**Ethical Design Leadership**: Leveraging my guild lead expertise, I promoted a vision of responsible design including digital accessibility (RGAA 4.1), eco-design (RGESN), and inclusive design.**Training and Skill Development**: I designed and delivered technical training sessions (UX Design, Accessibility, Eco-design) to enhance the expertise of Product, Tech, and Design teams.**Mentoring and Support**: I acted as a subject matter expert for the designers, overseeing their projects, improving the quality of their deliverables ("pillar of craft"), and defining their skill development objectives.**Strategic Consulting**: I assisted decision-makers in defining their product vision, using user research to identify growth opportunities and ensure the viability of the designed services.
- GRDFUX Researcher & DesignerENERGY AND UTILITIESJanuary 2018 - March 2024 (6 years and 3 months)Île-de-France, FranceWorking within the IT department onaround forty projects**, I led the strategic framing and design of critical services for the company. My role involved clarifying **complex business needsto transform them into design challenges, whilecoordinating co-designbetween IT experts and business departments.
Missions and Expertise:
**Research & Strategy**: Conducting interviews, usability tests, and field observations (shadowing) to define user journeys.**DesignOps & Agile**: Integrating Design methodologies into Agile processes and establishing UX strategies with budget estimations.**Functional Design**: Creating information architectures, wireflows, and high-fidelity prototypes (Figma, Axure).**Cross-functional Leadership**: Creating and leading the "Ethical Design" guild to train 130 designers in accessibility (RGAA) and eco-design.Key Projects:
**Logistics 2024**: Studying the employee experience through a comprehensive Service Blueprint (20 interviews, 4 days of immersion) to define needs for a new WMS tool.Legal Department(Ma DJ): Designing a major litigation management tool to simplify legal data archiving and retrieval.Design System"Alcane": Accessibility audit of 30 components and drafting guidelines to ensure compliance for a fleet of 500 applications.**Customer Area**: Redesign and continuous improvement of energy management journeys for individual and business customers.**Technical Tools**: Designing applications for concentrator maintenance, biomethane production, and customer equipment inventory.
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Education
- Master's degree, User Experience Design (Multimedia)Université Laval2012Master's degree, Design d'expérience utilisateurs (multimédia)
- Bachelor of Arts and Technology, Multimedia and AudiovisualUniversité Paris-Est Marne-la-Vallée2010Licence Arts et Technologies, Multimédia et Audiovisuel