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Alex BillatAB

Alex Billat

UX Researcher and ResearchOps

€600/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Alex

With significant experience in UX research and ethical design, my professional journey is driven by responsible innovation and digital inclusion. At Decathlon Digital, I applied advanced and customized research methods, enhancing the quality and efficiency of design processes in line with the company's sustainability and integrity principles.

Leading the Ethical Design Guild at Devoteam, we shaped pioneering projects in web accessibility and eco-design. Through our collaboration, the guild established inclusive practices that resonated within Devoteam's digital ecosystem. My expertise in interaction design and web design has been the catalyst in creating solutions that are not only inclusive but also embody longevity in a constantly evolving digital world.
  • French

    Native or bilingual

Can work on-site
Paris (up to 10km)

Experience

  • DECATHLON SE - FRANCE
    UX Researcher
    SPORTS
    September 2024 - March 2025 (6 months)
    Paris, France
    In this role, I was responsible for developing and structuring the user research and design offering within the IT department and the company's various Business Units.

    Main Missions:

    **Evangelization and Strategy**: Developing design and research culture to support the digital transformation of value chain-related services.



    **Implementation of ResearchOps**: Creating and deploying methodological frameworks, templates, and research tools to industrialize practices.



    **Process Optimization**: Defining the necessary organization to effectively integrate Design into product design cycles.



    **Methodological Expertise**: Conducting studies and providing repositories to help teams make decisions based on real user needs.


    Would you like me to rephrase any points to further emphasize a specific aspect (e.g., the international or technical dimension)?
    User Research Design Thinking Research Ops User Experience Design Digital Accessibility
  • DEVOTEAM
    Lead Ethical UX Design Research
    DIGITAL AND IT
    January 2017 - September 2024 (7 years and 8 months)
    Paris, France
    As part of this strategic consulting mission, I supported the transformation of design practices within the IT department and Business Units (Value Chain) by placing ethics and operational efficiency at the heart of the approach.

    Key Expertise and Achievements:

    **ResearchOps Strategy**: I structured and industrialized research activities by implementing methodological frameworks, tools (Dovetail, Maze), and reporting templates to systematize the integration of design into development cycles.



    **Ethical Design Leadership**: Leveraging my guild lead expertise, I promoted a vision of responsible design including digital accessibility (RGAA 4.1), eco-design (RGESN), and inclusive design.



    **Training and Skill Development**: I designed and delivered technical training sessions (UX Design, Accessibility, Eco-design) to enhance the expertise of Product, Tech, and Design teams.



    **Mentoring and Support**: I acted as a subject matter expert for the designers, overseeing their projects, improving the quality of their deliverables ("pillar of craft"), and defining their skill development objectives.



    **Strategic Consulting**: I assisted decision-makers in defining their product vision, using user research to identify growth opportunities and ensure the viability of the designed services.
    Ethical Design Research Ops User Experience Design User Research Training
  • GRDF
    UX Researcher & Designer
    ENERGY AND UTILITIES
    January 2018 - March 2024 (6 years and 3 months)
    Île-de-France, France
    Working within the IT department onaround forty projects**, I led the strategic framing and design of critical services for the company. My role involved clarifying **complex business needsto transform them into design challenges, whilecoordinating co-designbetween IT experts and business departments.

    Missions and Expertise:


    **Research & Strategy**: Conducting interviews, usability tests, and field observations (shadowing) to define user journeys.



    **DesignOps & Agile**: Integrating Design methodologies into Agile processes and establishing UX strategies with budget estimations.



    **Functional Design**: Creating information architectures, wireflows, and high-fidelity prototypes (Figma, Axure).



    **Cross-functional Leadership**: Creating and leading the "Ethical Design" guild to train 130 designers in accessibility (RGAA) and eco-design.

    Key Projects:


    **Logistics 2024**: Studying the employee experience through a comprehensive Service Blueprint (20 interviews, 4 days of immersion) to define needs for a new WMS tool.


    Legal Department(Ma DJ): Designing a major litigation management tool to simplify legal data archiving and retrieval.

    Design System"Alcane": Accessibility audit of 30 components and drafting guidelines to ensure compliance for a fleet of 500 applications.

    **Customer Area**: Redesign and continuous improvement of energy management journeys for individual and business customers.



    **Technical Tools**: Designing applications for concentrator maintenance, biomethane production, and customer equipment inventory.
    User Experience Design Service Design User Research Design System UX Strategy

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Education

  • Master's degree, User Experience Design (Multimedia)
    Université Laval
    2012
    Master's degree, Design d'expérience utilisateurs (multimédia)
  • Bachelor of Arts and Technology, Multimedia and Audiovisual
    Université Paris-Est Marne-la-Vallée
    2010
    Licence Arts et Technologies, Multimédia et Audiovisuel

Skill set

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