Alexane Raybaud

Pépite is a professional training organization based in Nice, certified Qualiopi, specializing in digital strategy, social media, and generative artificial intelligence.

With Pépite, I support companies, freelancers, employees, and teams who wish to regain control of their digital communication with more clarity, method, and efficiency.

My goal: to make digital more accessible, more concrete, and above all more useful on a daily basis. Through my training, I help professionals structure their strategy, optimize their online presence, create more relevant content, and integrate the right tools—especially AI—to save time without losing quality or authenticity.

Pépite was born from a strong conviction: behind every company, every project, or every professional profile, there is already a "nugget" to be brought out. My role is to help everyone clarify their message, enhance their expertise, and communicate in a more aligned way, without copying trends or getting lost in the multitude of available tools.

This experience allows me today to combine strategic vision, pedagogy, and on-the-ground reality: training with high standards, but always in an accessible, human, and directly applicable manner.

Papilles is a digital communication agency based in Nice, specializing in digital strategy, social media, and website creation.

For 5 years, I supported VSEs and SMEs there in building and developing their online presence. My role: to help them clarify their message, structure their communication, and create concrete tools to gain visibility.

I worked on various projects: creating social media content, defining visual and editorial identities, designing communication materials, implementing digital strategies, and creating websites tailored to their objectives.

This experience allowed me to stay close to on-the-ground realities: companies that need to communicate effectively, without jargon, with simple, coherent, and quickly actionable solutions. It's also where I reinforced my conviction: good digital communication is not just based on "beautiful content," but on a clear strategy, aligned with the company's identity and its business challenges.