Freelancer profile translated to English.
Back to original languageAbout Alexane
Since 2018, I have been a freelance Brand Designer and Art Director. I create visual communication materials and website interfaces.
I seek a unique and coherent brand image, while placing great importance on user experience at the heart of projects.
To advise you best, I am first and foremost at the service of my clients and attentive to your needs.
It is with pleasure that I offer my services for various projects: visual identity, logo, brochure, flyer, web banner, poster, display banner... Responsive, I adapt to your projects and your timelines.
Ready to discuss your projects? Contact me!
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Lille (up to 20km), Blois (up to 20km)
Experience
- LemonwayGraphic and motion designerBANKING AND INSURANCEJanuary 2024 - February 2026 (2 years and 1 month)Paris, France-Definition and evolution of Lemonway's visual identity on a European scale, ensuring its consistency-Design and production of a wide range of online and offline communication materials: social media, sales presentations, landing pages, white papers, case studies-UX/UI design and continuous website optimization: wireframes, mockups, creation of visual assets, collaboration with developers-Creation of motion design content to support product launches and corporate communication-Management of the LinkedIn editorial strategy: definition of the publication calendar, creation of content and visuals, writing of posts, and monitoring of brand consistency.-Coordination and organization of B2B events (trade shows, client and prospect events): redesign and optimization of internal processes, management of service providers, creation of communication materials, and coordination of involved teams.
- Réseau AMAGraphic DesignerDIGITAL AND ITFebruary 2020 - December 2023 (3 years and 10 months)Paris, France-Redesign and creation of visual identities (logo, brand guidelines...)-UX-UI Design: creation of desktop and mobile website mockups-Production of communication materials: print, presentation layouts, social media templates, digital campaign visuals...-Writing, design, and integration of emails or newsletters
- MCF LilleVisual Communication OfficerENTERTAINMENT AND LEISUREJanuary 2017 - March 2017 (2 months)Lille, France-Graphic creation of print materials: flyer, brochure, display banner...-Social media management: editorial line and post creation
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Education
- Master in Digital Art DirectionLISAA Paris2021Identité visuelle 360°, Graphisme & Design UX-UI
- BachelorIscom Lille2019Communication, Branding, Graphisme & Motion design