Freelancer profile translated to English.

Description

Senior Product Manager with over 9 years of experience, I work on digital products with a large audience, both web (SEO and acquisition expertise) and mobile applications, in B2B and B2C contexts. I operate in complex environments where technical, organizational, and business challenges are strongly intertwined.

I support companies from end to end: discovery (user research, data analysis, strategic framing), delivery (roadmap, backlog, team coordination), UX redesigns and critical migrations, as well as structuring product teams and practices. Accustomed to multi-stakeholder environments, I facilitate decision-making, create alignment, and transform vague problems into concrete, deliverable solutions.

My added value lies in my ability to bridge vision, decision, and execution. I defend the roadmap with stakeholders, prioritize methodically, lead product rituals, and secure delivery in constrained contexts (technical dependencies, SEO, CRM, regulatory constraints).

Key impacts: structuring delivery on platforms with up to 36.8 million accounts, managing redesigns affecting 1.9 million daily active users, significant improvement of onboarding and verification flows, strong SEO progress (4x increase in indexing), and mobile redesign contributing to a clear improvement in the App Store rating.

🎯 Missions: discovery & strategic framing, delivery management in complex contexts (Shape Up, Scrum, multi-squads), cross-platform UX redesigns (web, mobile, TV), structuring the product function.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Bedrock
Product Manager
July 2022 - June 2025 (2 years and 11 months)
European streaming B2B2C platform

Led cross-functional product initiatives within the Activate vertical, discovery oriented, focusing on user acquisition, SEO, CRM, legal compliance, and platform experience across web, mobile, TV, and automotive.

Worked with 4 major clients: M6 (France), RTL Hungary, Videoland (streaming leader in the Netherlands), and RTL DE (Germany). Operated in a multi-country, multi-brand environment, aligning client-specific business goals with scalable, user-centric product strategies.

Key contributions:

- Growth & SEO: Delivered high-impact SEO projects (Google compliance, Watch Action optimization, indexing strategy, technical performance), contributing to a significant uplift in organic visibility and crawlability.

- Cross-platform product work:
Led discovery and UX unification across set-top boxes and TV devices.
Oversaw the integration of the streaming app into Google Automotive, expanding the product’s multi-device footprint.

- CRM & Legal: Deployed CMP tools (OneTrust, Didomi) and managed identity management flows via Gigya, across multiple clients.

- Product operations & methodology:
Worked in Shape Up cycles (6 weeks), delivering sharp, actionable discovery outputs.
Wrote structured documentation, designed scalable KPI dashboards, and aligned stakeholders across tech, design, business, and legal teams.

Skilled in navigating B2B2C complexity, I acted as the interface between internal platform teams and client needs, ensuring cohesive delivery and high-impact user experiences in a fast-paced, international environment.
SEO Shape Up MMP Product Roadmap Product Discovery
Sanofi
Product Manager
October 2021 - July 2022 (9 months)
I led the B2B redesign of an international platform for healthcare professionals to enhance user experience and product performance. I coached a cross-functional agile team (POs, developers, UX) and implemented structured rituals to improve collaboration and delivery. I defined user journeys based on personas, prioritized roadmap initiatives through data-driven discovery, and aligned stakeholders across two markets (Europe & LATAM).
Agile Team Coaching Scrum Product Discovery
Groupe SeLoger
Product Manager app
REAL ESTATE
October 2015 - July 2021 (5 years and 9 months)
Product Owner / Product Manager at SeLoger
Driving performance and innovation in real estate tech, I have led key initiatives, including:

- Tech and UX overhaul of the SeLoger app, enhancing user experience and engagement.
- Growth and optimization strategies to boost KPIs, develop user funnels, and explore new segments.
- Product vision execution, backlog management, and cross-platform coordination with web PMs.
- Collaboration with Scrum Masters, Analysts, UX/UI Designers, and QA teams to deliver high-quality features.
- User testing, A/B testing, and M-CRM (Accengage) management for data-driven decisions.
- Scrum leadership and participation in design sprints to foster innovation.
- Mentorship and team development, managing a PO assistant and integrating cutting-edge features like Google Assistant.
Mobile Application Scrum Product Discovery Product Delivery ASO