Alexandre Sallier

Analytics consultant by profession, I have proven myself in this sector for 4 years at Webedia, the number 1 French entertainment company with Allociné.fr, Jeuxvideo.com, 750g.com,...

My missions during this experience in Paris:

- Digital performance analysis: data collection, analysis, recommendations, monitoring.

- Audit and implementation of tracking (recommendations, implementation for Google Analytics).

- Digital transformation: webmarketing strategy, training of marketing and analytics managers.

- Data visualization: presentation and sharing of analyses on Google Data Studio, PowerBI, Excel, other internal tools

- Digital project management: Design of a multi-source data visualization tool.

In early 2018, in parallel with a project to develop wine tourism in the family wine estate near Aix-en-Provence, I went freelance, offering to support local businesses in their digital transformation.

I was thus involved in sectors as varied as wine & spirits, online training, and sports, in order to implement traffic acquisition and e-commerce conversion campaigns primarily through SEO, Facebook Ads, and CRM.