Freelancer profile translated to English.
Back to original languageAbout Alexandre
Salesforce Technical-Functional Consultant, I work on CRM projects focused on delivery, both in supporting project teams and directly with end clients who have an existing Salesforce organization.
My positioning is hybrid:
I combine expertise in Salesforce structuring and configuration with a fine understanding of business processes, in order to propose coherent, maintainable, and truly adopted solutions.
Types of interventions:
- Support for project teams (integrators / digital agencies / IT consulting firms)
- Functional and technical audit of existing Salesforce organizations
- Design and security of CRM evolutions (minor or major)
- Salesforce configuration (data model, automations, security)
- Optimization of uses and user support
I am capable of taking the lead on structuring subjects, ensuring the reliability of functional choices, and supporting teams through to adoption.
📩 Open to discussions about Salesforce projects requiring results-oriented technical-functional expertise, as support or direct engagement.
French
Native or bilingual
English
Fluent
German
Basic
Remote only
Primarily works remotely
Experience
- Arkéa Financements et ServicesBusiness AnalystBANKING AND INSURANCEMarch 2022 - September 2025 (3 years and 6 months)Guipavas, France**Significant Salesforce Projects**:1. Structuring Review of the Account Data Model
- Redesign of the Account Data Model (SIRET → SIREN)
- Account Autocompletion via a company directory and screen flows
- Migration of several tens of thousands of records
- Cross-functional impacts on opportunities, cases, and automations
Results: reduction in duplicate cases • data consistency • Reduction in data entry time2. Salesforce Evolutions following business reorganizations- Adaptation of Salesforce to new back-office processes
- Redesign of existing flows and business rules
- Adjustment of approval workflows
- Maintenance of tool/organization alignment without user disruption
Results: no external process required outside CRM • maintenance of CRM adoption----**Scope of Intervention**:Requirements Analysis • Functional Specification • User Story Writing • Epic Management (assistance to Product Owner) • Non-regression testing strategy • User Run & coordination with developers - Arkéa Financements et ServicesSalesforce AdministratorBANKING AND INSURANCEAugust 2019 - February 2022 (2 years and 6 months)Guipavas, FranceImplementation of Sales Cloud for 180 users (sales and back office)
- Implementation of the company's first Salesforce CRM for sales and back-office teams
- Design and configuration of business processes in Salesforce
- Configuration of the data model, objects, business rules, and automations
- Contribution to the implementation of synchronizations with the internal IT system
- Run support and user support post-deployment
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Education
- Master's Degree in International Marketing & ManagementUniversité Rennes II2011
Certifications
- Salesforce certified Platform AdministratorSalesforce2026
- Certificate of Competency in Business AnalysisIIBA via BPMS2025